Rothesay Pavilion Action Plan Update February 2023
Argyll and Bute Council · 16 February 2023
Back to Policy and Resources Committee — 16 February 2023 and its agenda
Text extracted from the council's PDF. Layout and reading order may differ from the original.
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ROTHESAY PAVILION ACTION PLAN – FEBRUARY 2023 AUDIENCE ACTIONS WHO BY WHEN THE REQUEST/ GOAL WHO ELSE NEEDS TO BE INVOLVED RESULT NEXT? UPDATE 1 GOVERNMENT: Approach for additional investment a Scottish Government Letter introduction and phone call follow up from Leader's office for face to face meeting (Edinburgh) to advocate for support & funding lobby Week 1 Sept 22 Awareness raising, explore solutions & advice over internal advocacy across party and Gov. Also opportunities for presentation/ot her PR opps to raise the profile Team meeting arranged TEAMS 12 Oct briefed parliamentary secretary Progress with other ministers? Awaiting to hear from government officials, following their meeting with officers, about any further information the Minister may require. If no word early New Year, can follow up with a further letter from the Leader. See also below comments at Action 2. b Scottish Government Invite COHI delegate to visit Bute During Conference visit /Extend visit in 2022 Raise awareness of Pavilion Capital Fundraising req'd Completed & circulated 14 Sept to X Party Lobby Grp & Circulated to Benefits Realisation Grp (RMcL) Should we propose an event/exhibition at Holyrood to promote project Parliamentary Forum took place on 8th November and included a presentation on Rothesay Pavilion as a specific agenda item. MSP agreed to assist with a Parliamentary Reception in spring 2023, focusing on the Pavilion. She is also going to explore scope for a Parliamentary Motion. She has agreed to highlight the issue to the Depute First Minister and also to assist with engagement with Minister for Minister for Culture, Europe and International Development – we will keep her up to date with any developments in that regard. Leader has confirmed the above in a further letter to MSP (9th Dec) and we are awaiting confirmation of a call with MSP to discuss all further. We have shared a copy of the action plan with her. c Argyll and Bute Council Briefing paper Week 1 Sept 22 Create 2 page brief on contract construction and issues around delays and costs - Completed & circulated 14 Sept to X Party Lobby Grp & Circulated to Benefits Realisation Grp Circulate to funders Used to inform Community Information Series of Events - presentation by JG w/c 21 Nov22 Keep communication channels open with funders. Meetings have continued with funders to keep them up to date with all lobbying efforts.
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ROTHESAY PAVILION ACTION PLAN – FEBRUARY 2023 explanation of why the situation & costs exists (ref Dec P&R paper) d UK Gov Brief minister (as above) Project update and enlist support for Govt fundraising & Update /Brief MSP ASAP Next scheduled session or separate letter/call Clarify the situation on next phase of Levelling Up Fund or any other targeted funds coming on stream that would merit application Local MSP has been written to and a meeting date is in the process of being arranged Plan to engage with UK Government in February following Levelling Up bid results/Looking for feedback and confirmation of round 3. e UK Gov Investigate potential strategic targeted funds Access to additional capital Awaiting Levelling Up Bids result Are there any other strategic sources of support e.g. digital, sustainability, community wealth initiatives? Opened up dialogue with Open Reach and SSEN about possible corporate sponsorship routes f Argyll & Bute Elected members Communication with all elected members End Oct? Internal advocacy & support for the project and its impact regionally What else can we do to communicate to members Members Seminar held on 17th November 2022. Presentation on new economic framework for the Pavilion draft 1. 2 TRUSTS AND FOUNDATIONS: Research and identify that Capital Fund applications are possible and how best to approach a Existing capital funders Key individual phone update to re engage and reassure council commitment to a solution End August Kick start positive advocacy for the capital campaign & how to unlock any resources in support of it TEAMS meeting held by Head of Commercial Services & actions of Xparty Lobby Grp Circulated This work has commenced Communication continues. Letter sent to all funders & followed up with notes from all Xparty group RMcL met with MM HIE and Leader and CEO with Chair HIE. b Existing capital funders Arrange date to brief existing funders following (2a) of status of project and fundraising effort- Benefits Realisation Group Oct-22 Quarterly monthly Update thereafter on Capital Campaign plan and response Meeting held 4 October - disquiet around level and frequency of communications and status of fundraising strategy Better coordination, info sharing and recommendations. Regular weekly updates. Meeting held 4 October - disquiet around level and frequency of communications and status of fundraising strategy. Followed up by wider meeting on 11 Nov (16 funders & reps in attendance). Liaison with ScotGov over role of Caretaker's Hs
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ROTHESAY PAVILION ACTION PLAN – FEBRUARY 2023 c Organisatio ns that rejected previous capital applications made by RPAV Research and follow up to see if a new capital bid possible application possible End Sept 22 Identify priority applications No action to date - focus on comms requirement for additional business dev resources - draft contract submitted for procurement Further online research underway List reviewed and researched - either old, not accepting capital bids, sums involved (<£20K and /or funds redirected/expended post pandemic, match funding reqd). d) Targeted applications for capital Research Identify and prioritise 'Top 5' Trusts for potential capital application End Dec 22 Identify priority applications Proposal submitted to procurement for BC Mgmts Centre & EZW Business Dev Consider =mc phase 1 review See above - intended as a result of =mc input. 3 MAJOR INVESTORS, GIFTS & DONATIONS: Increase awareness of the Pavilion, what it will bring to the region, what the Case For Support is and help in fundraising either through donation or advocacy a Mount Stuart Trust Request face to face meeting &/or Presentation toe MS Board End Sept 22 Support for Capital Fundraising programme Meeting held 14 Sept - Also 2 mtgs with potential influencer+ tour Pavilion Agree strategy & resourcing with ABC Propose recruitment to advocacy campaign. b Saputo Firm up dates for future presentation to Trustees of Saputo Charitable Fund Week 1 Sept 22 Investment in Capital Fundraising programme & future community activity programme Meeting arranged between Suputo Directors and CEO with Head of Development and Economic Growth in support to discuss £3m community fund. Follow up Meeting held with Suputo (CEO and HOS Economic Growth) and case for pavilion put forward to access their £3m community fund; main issue is to do with “will the building be delivered”. Subsequent meeting held Suputo remain supportive of Pavilion and are looking to undertake complimentary works; Looking for delivery timeline. c Ex Bute Island Foods Directors Establish contact and request for Face to face meeting to explore any opportunities to support the Pavilion Campaign 23 Investment in Capital Fundraising programme & future community activity programme No action to date - Follow up No contact yet many are still involved with Suputo d Bespoke Hotels Raise awareness of Pavilion & Case For Support & future advantages in business relationship End Dec 22 Raise awareness of Pavilion & Case For Support & future advantages in business relationship No action to date - low priority - revise as part of New Year comms They are embarking on a major investment in their own hotel. Looking to meet up in March once operational again for the season.
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ROTHESAY PAVILION ACTION PLAN – FEBRUARY 2023 e HLNW investors Research and identify relevant prospects & influencers See 2 d above Identify how to reach them with what Research & identify targets & potential influencers See 2c and 3a above Issue with one of the consultants having sufficient resource to continue with consultancy looking at alternatives. New economic framework to revision on business model developed to underpin relevant pitches -basis of investment in 'Community Wealth Creation' 4 INDUSTRY INFLUENCERS - STRATEGIC REVENUE PARTNERS: Increase wider awareness and advocacy for the outcomes the Pavilion will deliver & future potential partnerships (revenue/project/business) that are possible Visit Scotland Positive advocacy for future Tourism relations & Comms. RPAV positioning Visit Scotland agreed to assist Raise awareness of Pavilion & Case For Support & test out tourism proposition & avenues of support & advocacy Visit Scotland continues to help with lobbying and making contact with tourism operatives; challenges with economy at this time. Priority in Q4 - 23 Argyll and Bute Council Investigate opportunities for advocacy & support (Business development, digital connectivity, construction mitigation End Aug 22 Potential 'in kind support', project advocacy, digital business connectivity Discussions ongoing with corporate interests in digital and renewables. Creative Scotland Re-position the Pavilion within the organisation and raise awareness of current situation End Sept Reconnect with CS at strategic level Engaging through Scottish Government Ministers a Creative Scotland Face to face mtg End Sept Discuss future relationship with CS as digital/design hub Investigate support for Capital Fundraising programme & future community activity programme
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ROTHESAY PAVILION ACTION PLAN – FEBRUARY 2023 b Scottish Enterprise Re-position the Pavilion within the organisation as business enterprise and careers hub and raise awareness of current situation End Oct Advocacy contacts & profile. Help with construction challenges and digital gateway/? Dialogue opened up including with SDS on future role of Pavilion Skills Developme nt Scotland Research appropriate contact End Oct Re-position the Pavilion within the organisation as business enterprise and careers hub and raise awareness of current situation See comment above in relation to Enterprise c Royal Incorporatio n of Architects (Scotland & Chapters) Affirm the Pavilion's architectural credentials End Oct Profile/ Support/Conta cts for investors Capital Fundraising programme & future PR Completed d Museums & Galleries Association Relationship & advocacy building End Oct Raise awareness and explore avenues of support e Association Scottish Leading Visitor Attractions Relationship & advocacy building End Oct Raise awareness and explore avenues of support f Scottish Tourism Alliance Relationship & advocacy building End Oct Raise awareness and explore avenues of support g V&A Relationship & advocacy building Done Raise awareness and explore avenues of support Raised profile and aims of PAV as part of Scotland's Creative Industries Design network - contacts gained to F/Up OneRen (Paisley) Relationship & advocacy building End Oct Raise awareness and explore
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ROTHESAY PAVILION ACTION PLAN – FEBRUARY 2023 avenues of support h DeLaWarr Pavilion Relationship & advocacy building End Oct Raise awareness and explore avenues of support i CHARTS (Culture Heritage Arts, Argyll & Bute ) Relationship & advocacy building Week 2 Sept Raise awareness and explore avenues of support 5 BUTES COMMUNITIES: Ensure Bute's communities have the right information and a strong voice & engagement in the future of the Pavilion a Bute's communitie s Local stakeholder development plan Week 3 Sept - linked to production of banner/pres s release/rela unch of saving the Pavilion; Build on network of key contact data for distribution of regular information sharing, FAQ's & enlisting advocacy support for capital fundraising Content Future Comms for Q4. Further events and targeted stakeholder development planned for Q4. Focus on online & social & local radio Carried out week long engagement facilitated by the Trust and attended by Council Officers Exhibition and display 7 days y; 2 film screenings heritage work to date one outside, 6 speakers , 5 events. Over 200 people attended, positive key messages in local press (2 front covers,5 articles/letters and Editor. Established lines of communications to build on progress Continuing communication including with Bute Bid/Suputo/Mount Stuart b Bute Community Council Meet up with Chair & Attend Community Council Sept onwards Wait until Community Council Elections over and reengage with new members. To be advocates for the Pavilion and its social and economic role. Good networking with new members during 19-24 Nov Series As above Good networking with new members during 19-24 Nov Series c Bute BID Board/Visit Bute/AITCC Enlist engagement with BID board & Visit Bute Week 4 Sept = Initial approach already made following visit to Bute To be advocates for the Pavilion and its economic role for the island. Attended and briefed BID group - emailed BID email list As above Continuing to meet with BID and speaking about pavilion at board meetings looking at complimentary projects d Key industry Groups & Societies & Local Stakeholder s Identify and build list key contacts and priorities for Comms Week 1 Oct - working with AITC/VisitS cotland/Foo d and Drink Operators Advocates and potential sponsors Database built and direct email to 80 grps - social media channels updated As above Database built and direct email to 80 grps - social media channels updated e Primary and Secondary School & FE Follow up to determine potential level of School and Week 1 Oct Advocates for the Pavilion Emailed Head request to brief Follow up for meeting re school/parent council involvement.
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ROTHESAY PAVILION ACTION PLAN – FEBRUARY 2023 College Involvement parent council and open up comms Opportunities to f/lw up post recent info series Emailed Head request to brief parent council and open up comms - no response to date. Target Bute Youth Forum f Local residents & visitors Adapt & distribute past print run of mailing cards up (3R's) Build email and contact address list see 5a above See 5a above 6 MEDIA - Build public support the Pavilion - Where are we now, where we are going and how to get there? Local, National & International audience Create and deliver a communication strategy '/PR campaign Roll out begins October Build wider public support for fundraising; raise awareness of the Pavilion's plight. Capture attention of potential donors Initial release, Website revised, direct mail distributed, banner up, C4 Support print, IOB news editor meet. Published in local news and Trade regular flow of content about the Pavilion' credentials Initial release, Website revised, direct mail distributed, banner up, C4 Support print, IOB news editor meet. Published in local news and Trade. Content submitted re IOB news j Past Pavilion 'Patrons' Enlist support for lobbying and advocacy effort & grow list Over next 3 months in line with above Reposition Pavilion & extend reach nationally No action to date - need younger profile Build list of advocate/influencers to engender national and international support for fundraising Revise approach a Local, national & international publics Website revision, content and social media platform development Over next 3 months in line with above As 5a above - Media release covered in local news, Trade construction news, ABC website and social channels Determine scale and resources for wider campaign As 5a above - Media release covered in local news, Trade construction news, ABC website and social channels. Met ABC Comms representatives 11 Oct. 12 postings on social media from ABC & website. Significant Bute media articles published following week of activities on Bute; Generally positive with people happy to be updated; scale of the challenge recognised.