Democracy Spraffa

Taylor McKenzie Research - MFG Morrisons Report 2024 - Helensburgh - as lodged(27598994.1)

Argyll and Bute Council · 24 September 2024
Back to Argyll and Bute Licensing Board — 24 September 2024 and its agenda

Text extracted from the council's PDF. Layout and reading order may differ from the original.

Original council PDF · Download plain text

Page 1

1
Research & Reporting by
Helensburgh Filling Station
Cardross Road, Helensburgh, G84 7JN
Customer Profiling Research Report
June 2024

Page 2

Introduction
The following report outlines the findings from a customer research interviewing
program carried out between Tuesday 25th June and Sunday 30th June at Helensburgh
Filling Station, Cardross Road, Helensburgh, G84 7JN. The research explored the buying
behaviours of persons’ resident in the locality of the site. Customers were asked to
provide information on; their place of residence in relation to the premises, their
means of travel to the premises and their purchasing behaviour in relation to fuel and
groceries.
Executive Summary Page
Helensburgh Filling Station
2
Key Research Objective
[Section 123(5) seeks to determine, as interpreted in the Opinion of the Inner
House of the Court of Session in BP Oil UK Limited v City of Glasgow Licensing
Board and City of Edinburgh Licensing Board (5th April 2011) whether a
recognisable number of persons in the locality see and treat the said premises as
the principal source from which they, in ordinary course, purchase groceries or
fuel and who would properly consider themselves materially disadvantaged or
inconvenienced were these retail facilities to no longer be provided from said
premises.
Materially Disadvantaged or Inconvenienced?
+/- 52.2%- 62.2%
+/- 72.2%
+/-27.8%-37.8%+/-
47.8%
**66.7%
**33.3%
+/- 52.2%- 62.2%
+/- 72.2%
+/-27.8%-37.8%+/-
47.8%
Fuel, Yes Fuel, No Groceries,
Yes
Groceries,
No
Either, Yes Either, No
Figure 1: Fuel base = 90  Groceries base = 3  Either base = 90

Page 3

3
Conclusion
The results show that a statistically significant* proportion of persons (62.2% (+/-
10.02%) in the locality) see and treat this service station at Cardross Road,
Helensburgh, as the principal source from which they, in ordinary course, purchase
groceries or fuel and would properly consider themselves materially disadvantaged
or inconvenienced were these retail facilities to no longer be provided from said
premises. 
*Statistically significant - In statistics, a result is called statistically significant if it is
unlikely to have occurred by chance. The likelihood that a result or relationship is
caused by something other than mere random chance.
** Groceries base size too small to apply significance testing

Page 4

Contents Page
4
Executive Summary Page Page 2
Introduction Page 2
Key Research Objective Page 2
Conclusion Page 3
Contents Page Page 4
Research Methodology Page 5
Sample Size Page 5
Population of Interest Page 5
Defining the Population of interest Page 6
Research Findings – Locality Page 7
Locality to Premises Page 7
Research Findings – Geo-mapping Page 8
Research Findings – Demographics Page 9
Research Findings – Premises Usage Page 10
Research Findings – Inconvenienced Page 11
Research Findings – Fully Inconvenienced Page13
Research Findings – Motor Fuel Group Page 15
About TMcK Page 17
About Market Research Society (MRS) Page 17
Appendix 1 – Research Background Page 18
Appendix 2 –Research Questionnaire                                                                    Page 20
Appendix 3 – Open Ended Responses Page 25
Appendix 4- Postcodes Page 28

Page 5

A quantitative research study was carried out from Tuesday 25th June and Sunday
30th June at Helensburgh Filling Station, Cardross Road, Helensburgh, G84 7JN with 452
customers (or ‘participants’). All of whom were selected as they were exiting the
store. Fieldwork was stratified to cover the core hours of off sale of alcohol on the
premises 10am until 10pm.
The structured questionnaire (please see Appendix 2 for full questionnaire) was
executed via Computer Assisted Personal Interviewing (CAPI) with the use of an iPad.
The screen was shared with participants so that they could view all images and
questions. All participants were asked to give their full postcode in order to help map
travel time and distance to location.
Sample Size
All intercepts (interviews) were conducted as participants were exiting via the main
front entrance/exit; participants were selected at random to ensure sampling
confidence. Upon completion of each survey, interviewers were under strict
instruction to approach the second customer that passed them. By completing 452
interviews with current service station users, we can be sure that the data and
attitudes collected will be statistically representative of the customer base.
Importantly this large number of ‘base’ participants allowed for statistical comparison
of sub-groups.
An important sub-group within this research that will form the ‘population of interest’
are participants who live within the locality of the premises AND use the garage as
their principal source for purchasing Fuel or Groceries [Base – 90]. This figure
represents 19.9% of the entire customer population.
Population of Interest
This sub-group of 90 participants will be used to answer the key objective of the
research. Whether a recognisable number of persons in the locality see and treat the
said premises as the principal source from which they, in ordinary course, purchase
groceries or fuel and who would properly consider themselves materially
disadvantaged or inconvenienced were these retail facilities to no longer be
provided from said premises.
Research Methodology
Helensburgh Filling Station
5

Page 6

Defining the Population of Interest
Helensburgh Filling Station
6
Q2 – How far from this Station do you live? (Map 1)
Within 1 mile = continue
1 mile + = record postal code & close
Q7 – In the ordinary course
of your purchasing habits,
do you treat these
premises as the principal 
source of: a) Petrol or DERV
(Fuel)? b) Groceries?
Yes to a) or b) = Continue
No to a) and b) = Close
Map 1

Page 7

69.2%
30.8%
19.9%
0% 20% 40% 60% 80% 100%
Non-Local Customer
Local Customer
Population of Interest
Helensburgh Filling Station
Figure 2: base = 452
Research Findings – Locality
Helensburgh Filling Station
Locality to Premises
Q2 – How far away from this Service station do you live?
If codes 1-3 were selected (under 1 mile) then respondent was categorised as living
within the locality.

Page 8

Research Findings–Geo-mapping
Helensburgh Filling Station
8
All participants were asked to provide their postcode in order to allow for them to be
geo-tagged on a map. Out of the 90 participants who fell into the population of
interest. 90 provided a full and complete postcode. They are represented below as
red icons; in some cases, the same postcode has been given and will be
represented by only 1 icon. 
Analysis of the postcode data has shown that the participants from the ‘population
of interest’ live within a locality of 0.55 miles from the service station (green icon) on
average.
Average distance from service station – 0.55 miles
Map 2

Page 9

Research Findings – Demographics
Helensburgh Filling Station
9
58.3%
41.7%
Male
Female
Local Respondent (Under 1
mile) Gender
Figure 3: base = 139
94.2%
5.0%
0.7%
0.0%
Always by vehicle
Mostly by vehicle but
sometimes on foot
Mostly on foot but sometimes
by vehicle
Always on foot
Local Respondent Travel Method to Filling Station
Figure 5: base = 139
Grocery
Shopping
Base - 26
1.62 visits per
week
Fuel Purchase
Base - 138
1.33 visits per
week
Morrisons
Supermarket
adjacent to
Filling station
Base - 136
1.74 visits per
week
Table 1: Base Varied
Average visits per week (local users)
Local Respondent (under 1 miles) Age
4.3%
14.4%
30.9%
15.1%
25.2%
10.1%
18-24 25-34 35-44 45-54 55-64 65+
Figure 4: base = 139

Page 10

Research Findings – Premises Usage
Helensburgh Filling Station
10
How Helensburgh Filling Station is being used
26 participants (18.7%)
Use service station as a source of
Groceries
138 participants (99.3%)
Use service station as a source of
Petrol/DERV (Fuel)
Participants, who live within the
locality (within 1 mile) of the service
station [139], were asked how they
currently use the Service Station –
Figure 6.
They were then asked if, in the
ordinary course of their purchasing
habits, they treated this Service
Station as their principal source of
Petrol/DERV or Groceries – Figure 7. 
Defining the population of interest
90(64.7%) local customers (participants)
answered ‘yes’ to treating the service
station as their principal source of either
groceries or fuel. This forms the
population of interest as outlined in the
introduction – Figure 8.
Population of interest
90 participants
Figure 7: Base Varied
65.2%
34.8%
Yes No
Fuel base = 138
Do you treat this Filling Station as your
principal source of…
11.5%
88.5%
Yes No
Groceries base = 26
Do you treat this Filling Station as your
principle source of either fuel or groceries?
64.7%
35.3%
Yes No
Figure 8: base = 139
Usage of service station
99.3%
18.7%
Fuel Grocery
Figure 6:  base = 139

Page 11

Research Findings – Inconvenienced
Helensburgh Filling Station
11
Once the population of interest had been defined (Base 90), these participants were
asked:
Would you consider yourself materially disadvantaged or inconvenienced were this
premises to be unable to provide you with: a) Petrol or DERV (Fuel)? b) Groceries?
The results show that a statistically significant proportion of persons in the
locality (62.2%) see and treat the premises as the principal source from which
they, in ordinary course, purchase groceries or fuel and that they would
properly consider themselves materially disadvantaged or inconvenienced
were any of these retail facilities to no longer be provided from said premises.
Bases Explained
Fuel: Overall, 90 participants from the locality stated that they used the station
as their principal source of fuel, of these participants 62.2% (56) stated that
they would be materially disadvantaged if the premises could no longer
provide them with fuel.
Groceries: Overall, 3 participants from the locality stated that they used the
station as their principal source of groceries, of these participants 66.7% (2)
stated that they would be materially disadvantaged if the premises could no
longer provide them with groceries. Base too low to apply significance testing.
Either: The combined base and response for fuel and groceries.
Materially Disadvantaged or Inconvenienced?
+/- 52.2%- 62.2%
+/- 72.2%
+/-27.8%-37.8%+/-
47.8%
**66.7%
**33.3%
+/- 52.2%- 62.2%
+/- 72.2%
+/-27.8%-37.8%+/-
47.8%
Fuel, Yes Fuel, No Groceries,
Yes
Groceries,
No
Either, Yes Either, No
Figure 9: Fuel base = 90  Groceries base = 3  Either base = 90

Page 12

Research Findings – Inconvenienced
Helensburgh Filling Station
12
FUEL: In order to qualify the result all participants who coded yes to being materially
disadvantaged if the service station could no longer provide fuel were asked ‘Would
you have an alternative fuel source you could use?’ Base 56
Yes – 98.2% (55)
No – 1.8% (1)
Those who answered ‘Yes’ to having an alternative fuel source – 98.2% (55) were
then asked: Is this alternative fuel source available to you without causing you to be
disadvantaged or inconvenienced in any way? Base 55
Yes – 80.0% (44)
No – 20.0% (11)
Results show that the alternative fuel sources available to 98.2% of participants
would cause 20.0% of this group to be inconvenienced.
21.4% (12) of those materially disadvantaged (base 56) confirmed this was still the
case after considering alternatives.
GROCERIES: In order to qualify the result all participants who coded yes to being
materially disadvantaged if the service station could no longer provide groceries
were asked ‘Would you have an alternative grocery source you could use?’ Base 2
Yes – 100% (2)
No – 0.0% (0)
Those who answered ‘Yes’ to having an alternative grocery source – 100% (2) were
then asked: Is this alternative grocery source available to you without causing you
to be disadvantaged or inconvenienced in any way? Base 2
Yes – 100% (2)
No – 0.0% (0)
Results show that the alternative grocery sources available to 100% of participants
would cause 0.0% of this group to be inconvenienced.
0.0% (0) of those materially disadvantaged (base 2) confirmed this was still the case
after considering alternatives.

Page 13

Research Findings – Fully Inconvenienced
Helensburgh Filling Station
13
The graph below highlights participants who live locally and use the garage as their
principal source of either fuel or groceries and who, after considering local
alternatives, still feel they would be materially disadvantaged or inconvenienced if
the premises could no longer provide them with either.
The geo-map below shows where all participants (12) who coded ‘yes’ live; on
average 0.37 miles from the station, in some cases the same postcode has been
given and will be represented by only 1 icon.
Fully materially disadvantaged or inconvenienced?
21.4%
78.6%
Yes No
Figure 10: Base 56
Map 3

Page 14

Research Findings – Fully Inconvenienced
Helensburgh Filling Station
14
The graphs below highlight the demographic of those who are materially
disadvantaged or inconvenienced after having considered local alternatives.
Gender
33.3%
66.7%
Male
Female
Figure 11: base = 12
Age
0.0%
33.3%
8.3%
25.0%
16.7% 16.7%
18-24 25-34 35-44 45-54 55-64 65+
Figure 12: base = 12
Grocery Shopping
Base - 7 1.91 visits per week
Fuel Purchase
Base - 12 1.27 visits per week
Morrisons
Supermarket
adjacent to Filling
station
Base - 11
1.99 visits per week
Table 2: Base Varied
Average visits per week

Page 15

Research Findings – Motor Fuel Group
Helensburgh Filling Station
15
Those in the population of interest (base: 90) were introduced to the Motor Fuel Group
with a brief description of the new forecourt and its offerings.
After reading about the new ownership of the forecourt, those in the population of
interest, were asked how this change will affect their usage. 98.8% of those surveyed
would either have no change to their usage or increase their usage following the
change in ownership. 1.1% of respondents stated that they would reduce their usage
of the filling station.
Taking the above information into account... How might this impact your
usage of this filling station?
34.8%
64.0%
1.1%
I will increase my usage of
the filling station
No change I will decrease my usage of
the filling station
Figure 13: base = 90

Page 16

Research Findings – Motor Fuel Group
Helensburgh Filling Station
16
This shows that 72.2% of those who live locally and use this filling station for their
principal source of fuel and/or groceries would be inconvenienced or materially
disadvantaged if the new MFG filling station was no longer able to provide them with
fuel and/or groceries. This is compared to 62.2% of those who would be
inconvenienced or materially disadvantaged if the current filling station was no
longer able to provide them with fuel and/or groceries.
Those in the population of interest (Base 90), were then asked again:
Would you consider yourself materially disadvantaged or inconvenienced were
this filling station to be unable to provide you with: a) Petrol or DERV (Fuel)? b)
Groceries?
62.2% 66.7% 62.2%
72.2%
33.3%
72.2%
Fuel Groceries Either
Inconvenienced /Materially Disadvantaged before
and after
Materially Disadvanged - BEFORE Materially Disadvantaged - AFTER
Figure 14:  Fuel Base = 90  Groceries Base = 3      Either Base = 90

Page 17

About TMcK
17
Taylor McKenzie Research has been delivering high-quality market research services
since 2001. We work closely with our clients and research participants across the UK
and beyond, providing the services needed to inform decision-making and drive
positive change. A proud family business, our focus is on building trusted partnerships
and consistently delivering excellence.
At Taylor McKenzie Research, our mission is to provide our clients with the high-
quality data they need to make informed decisions. Our highly skilled and
approachable team serves as an extension of your own, delving into your research
brief in the pursuit of answers. Since 2001, we have been blending innovative ideas
with proven research techniques, resulting in a diverse portfolio of services to meet
varied client needs.
About Market Research Society (MRS)
In the competitive world of market research, one name assures you of instant
recognition and respect - that of MRS.
MRS is the 'voice of your profession'. Their role is to represent and communicate good
practice in research to the business community, government and the public; to
award accreditation and to provide support for our members.
Professional standards
All members of the Society must comply with the MRS Code of Conduct which is
enforced through a disciplinary process. This is the primary means by which market
research remains a self-regulated profession. A range of guidelines and advisory
services provide support to members in practical implementation of the Code.
The Code of Conduct embodies the principles of confidentiality and transparency. It
provides protection to research users, participants and to researchers themselves.
The Code has the confidence of the business community, government and
regulators. It embraces the principles of data protection legislation. Membership of
MRS is your way of showing that you subscribe to these ethical and legislative
principles.

Page 18

Appendix 1 – Research Background
18
The Licensing (Scotland) Act 2005 defines premises that operate in whole or in part
as a garage for the sale of petrol or derv as “excluded premises”. Subject to the
provisions of section 123(5) of the Act, garage premises are “excluded premises”.
Where premises are “excluded premises”, sale of alcohol is not permitted. The Client
wishes to explore the motivations and buying behaviours of the consumers who visit
affected forecourt premises with the purpose of ascertaining whether or not their
forecourt premises fall to be determined as “excluded premises” or within the
exception contain under section 123(5). Section 123(5) seeks to determine, as
interpreted in the Opinion of the Inner House of the Court of Session in BP Oil UK
Limited v City of Glasgow Licensing Board and City of Edinburgh Licensing Board
(5th April 2011) whether a recognisable number of persons in the locality¹ see and
treat the said premises as the principal source² from which they, in ordinary course³,
purchase groceries⁴ or fuel and who would properly consider themselves materially
disadvantaged or inconvenienced⁵  were these retail facilities to no longer be
provided from said premises.
Should the research prove that a substantial % of a representative sample⁶ local
residents who use the outlet as their principal source of groceries and would be
materially disadvantaged or inconvenienced if the outlet stopped selling groceries
then it would help to form a case to include the outlet as being ‘not excluded’ from
the changing legislation.
¹ Locality will be defined on a premises by premises basis. This will be determined via
respondent answering what will be Q1 (How far away from this station do you live?)
and will be confirmed with geo-mapping postcode software. Those living within the
chosen distance will be deemed suitable to represent persons living in the locality
and they will be further questioned on purchasing habits. Those living out with the
chosen distance will be asked for their postcode and interview will be terminated.
²¨³ Principal source / Ordinary course; these points must be answered by asking
each respondent a question that will be interpreted consistently and fully
understood.
Generally speaking, do you treat this premises as your principal source for a) Petrol
or DERV (a full description of DERV will be provided in Showcard to help
understanding) b) Groceries. A simple yes or no answer will be collected.
This will provide the research with its population of interest.

Page 19

19
⁴ Groceries; will be defined as being food or other things used within the home.
⁵ Materially disadvantaged or inconvenienced; the term materially disadvantaged
is perhaps not in the general diction of the average respondent, and we would not
expect it to be used by a respondent if asked to describe how they felt about a
retail outlet closing. However, when it is combined with the word inconvenienced
in the Q. “Would you consider yourself materially disadvantaged or
inconvenienced were this premises to be unable to provide you with a) petrol
(DERV) b) Groceries?”) we would expect a good understanding. An open question
asking why participants would feel materially disadvantaged or inconvenienced
will be asked if ‘yes’ is coded at either a) petrol (DERV) or b) groceries.
⁶ Representative sample; in quantitative market research studies which are to be
conclusive it is very important that the data collected and the findings and
recommendations made from the data are representative of the given
population. In real terms this means that should the study be repeated at any
given time then the results will be similar 95 times out of 100 and within an
acceptable margin of error (+/-) %.
In order to achieve this, data collection should be stratified in terms of opening
hours and weekend / weekday footfall and respondent selection should be
entirely random.
Statistical Representation
In order for the findings to be conclusive it is very important that the data
collected, the findings and recommendations made from the data are
representative of the given population. In real terms this means that should the
study be repeated at any given time then the results will be similar 95 times out of
100 and within an acceptable margin of error (+/-) %.
In order to achieve this, data collection was stratified in terms of opening hours
and weekend / weekday footfall and respondent selection was entirely random.
The table below indicates achieved error thresholds for the overall base of
participants and for the population of interest base. Error bars are present
throughout each table to represent statistical relevance of each figure.
Population %GIVING PARTICULAR ANSWER
10%/90% 30%/70% 50%
Total Base 452 + 2.77 + 4.22 + 4.61
Local Base 139 + 4.99 + 7.62 + 8.31
Pop of interest Base 90 + 6.20 + 9.47 + 10.33
Inconvenienced Base
56
+ 7.86 + 12.00 + 13.10

Page 20

Appendix 2 – Research Questionnaire
20
Good morning/afternoon my name is ..................... & I am work for Taylor McKenzie Research & Marketing
Ltd, an independent Scottish research agency. We are here today to better understand how this filling
station is being used by its customers. We only have a few questions to ask and it is important you help so
that we can ensure a representative view of all customers. It should only take 2 minutes.
Q4 Including today, in the past 6 months have you used this station as a source of ...
Showcard s4
Interviewer - Read out...
Petrol or DERV (fuel) Go to Q5
Groceries Go to Q6
Both for Petrol or DERV (fuel) and Groceries Go to Q5
Interviewer note - if respondent queries what qualifies as 'groceries' please give the following description -
Groceries - 'food or other things used within the home'
Q1 Interviewer select filling station  
Helensburgh Filling Station ......................................................................................   
Q2 How far away from this Service station do you live? 
Showcard s2  
Within 1/4 of a mile
Within 1/2 a mile
Within 1 mile
Within 1.5 miles
Within 1.5 to 2 miles 
Within 2 to 10 miles (approx.) CLOSE
More than 10 miles away (approx.) CLOSE  
Go to Q3     
Q3 Which of these best describes how you travel to this station?
Showcard s3  
Always by vehicle ..................................    Go to Q4  
Always on foot ......................................    Go to Q4  
Mostly by vehicle but sometimes on foot .....    Go to Q4  
Mostly on foot but sometimes by vehicle .....    Go to Q4  
Other (write in) ......................................    Go to Q3

Page 21

21
Q5 How often do you visit this station for the purchase of petrol or DERV (fuel)?
Showcard s5  
Every day ...................................................................................   
4 - 5 times a week  ........................................................................   
2 - 3 times a week  ........................................................................   
Once a week  .............................................................................   
2 - 3 times a month  ......................................................................   
Once a month  ............................................................................   
Once every 2 months  ...................................................................   
3 - 4 times a year  .........................................................................   
Once a year  ..............................................................................   
Less often  ..................................................................................   
First visit  .....................................................................................   
Q6 How often do you visit this station for the purchase of groceries?
Showcard s5  
Every day ...................................................................................   
4 - 5 times a week  ........................................................................   
2 - 3 times a week  ........................................................................   
Once a week  .............................................................................   
2 - 3 times a month  ......................................................................   
Once a month  ............................................................................   
Once every 2 months  ...................................................................   
3 - 4 times a year  .........................................................................   
Once a year  ..............................................................................   
Less often  ..................................................................................   
First visit  .....................................................................................   
Q7 And how often, if at all, do you visit the Morrisons Supermarket adjacent 
to this filling station?  
Every day ...................................................................................   
4 - 5 times a week  ........................................................................   
2 - 3 times a week  ........................................................................   
Once a week  .............................................................................   
2 - 3 times a month  ......................................................................   
Once a month  ............................................................................   
Once every 2 months  ...................................................................   
3 - 4 times a year  .........................................................................   
Once a year  ..............................................................................   
Less often  ..................................................................................   
Never  .......................................................................................   
Q8 Generally speaking, do you treat this premises as your principal source for:
Showcard s6a & s6b
Interviewer - Read out full statement above for both petrol and groceries  
Yes  No 
Purchasing Petrol or DERV (fuel)     
Purchasing Groceries

Page 22

22

Page 23

23
Groceries     
If yes: Why is this? (probe fully) __________________________________________________
_________________________________________________ 
Q14 Finally: How often do you personally purchase alcohol in a supermarket, shop or off licence
nowadays? 
Please select
Weekly or more often ..............................................................................................  
Fortnightly ............................................................................................................  
Monthly ...............................................................................................................  
Less Often ............................................................................................................  
Never ..................................................................................................................   
Q15  The operator of this site are looking to provide a wide range of alcohol for off-sale purchase in
addition to the existing grocery/convenience offer. 
If suitable alcohol products were available to purchase at this premises, how likely or unlikely
do you think you would be to purchase alcohol here?
Very Likely ............................................................................................................  
Quite Likely ...........................................................................................................  
Quite Unlikely ........................................................................................................  
Very Unlikely..........................................................................................................  
Don’t know ...........................................................................................................   
Q16 You mentioned you would be likely to purchase alcohol products at this premises…
Assuming you could find everything you needed… 
Which of the following statements best describes you 
This alcohol purchase would replace a purchase from elsewhere ......................................  
This alcohol purchase would be in addition to a purchase elsewhere .................................  
Unsure .................................................................................................................   
Q17 Which of the following statements best describe why you are likely to purchase alcohol in this
location…
Select ALL that apply 
Convenient ..........................................................................................................  
Closer to where I live ...............................................................................................  
Closer to where I work .............................................................................................  
Saves me making an additional journey ......................................................................  
I like shopping at this store ........................................................................................   
Other: Please write in _______________________________________________________ 
Q18 Record Gender  
Male ...................................................................................................................   
Female ................................................................................................................

Page 24

24
Postcode ___________________ 
Interviewer Say: Could you please tell me your home postcode, this is so we can get a better understanding
of store catchment. This data will never be used for contacting you and will never be passed on with any
personal information. 
Interviewer please enter with a space, as follows.... e.g. G2 4EZ 
Q19 Which of these age groups do you fall into?
Showcard s8  
18-24 ...................................................................................................................   
25-34 ...................................................................................................................   
35-44 ...................................................................................................................   
45-54 ...................................................................................................................   
55-64 ...................................................................................................................   
65+ .....................................................................................................................

Page 25

Appendix 3 – Open Ended Responses
25
Q9b - Would you consider yourself materially disadvantaged or inconvenienced
were this premises to be unable to provide you with Fuel? If yes: Why is this?
"Local"
"Local"
"Local"
"Local"
"Local"
"Local and price"
"Local"
"Competition"
"Local"
"Local and air machine"
"Fuel card"
"Local"
"Good fuel"
"Local"
"Local"
"Local"
"Local"
"Local"
"Local"
"Local"
"Local"
"Local good station"
"Local"
"Local"
"Local"
"Local Tesco petrol expensive"
"Local"
"Local"
"Travel further to other"
"Prefer it to Tesco"
"At times when low"
"Local"
"Next to my home"
"Don't Travel far and this is close.to home"
"Closer and easier to get to"
"Further"
"When travel in this direction handy"
"Next to the shop"
"Local"

Page 26

26
"Local"
"Company car"
"Local"
"Local"
"Local"
"Local"
"Local near work"
"Price and local"
"Local"
"Price and local"
"Local"
"Local"
"Local"
"Local good staff"
"Need to go further"
"Closer"
"Prefer it and don't like Tesco“
Q10b - Would you consider yourself materially disadvantaged or inconvenienced
were this premises to be unable to provide you with Groceries? If yes: Why is this?
"Local"
"Local"
Q12b – Would you consider yourself materially disadvantaged or inconvenienced
were this filling station to be unable to provide you with Petrol or DERV (fuel)? If yes:
Why is this?
"Local and prices"
"Local"
"Local"
"Local"
"Local"
"Alternative near by"
"Local"
"Local"
"Local"
"Local and price"
"Fuel card"
"Local"
"Local"
"Local"
"Local"
"Local“
"Local"

Page 27

27
"Local"
"Local"
"Local"
"Price"
"Local"
"Local"
"Local"
"Local"
"Local"
"Local"
"Local"
"It's still closest"
"Dec still same size etc."
"It's on road to places"
"Local"
"Even more as I will do parcel pickups and returns so be here more then"
"This is local"
"Closer"
"Close"
"On route"
"!local"
"Local"
"Local"
"Company car"
"Local"
"Local"
"Local"
"Local"
"Local"
"Local"
"Local"
"Local"
"Local"
"Local"
"Local"
"Local"
"Closest here"
"Still closest"
"Like the idea of the big ones“
Q13b – Would you consider yourself materially disadvantaged or inconvenienced
were this filling station to be unable to provide you with Groceries? If yes: Why is
this?
"Local"
"Local"

Page 28

Appendix 4 – Postcodes of Population of Interest
28
G84 7AA
G84 7JG
G84 7NN
G84 7AA
G84 7EG
G84 7LM
G84 7ND
G84 7AA
G84 7AP
G84 7AA
G84 7LQ
G84 7NN
G84 7DF
G84 7NX
G84 7JU
G84 9HP
G84 7HP
G84 7EF
G84 7JS
G84 7NL
G84 7HQ
G84 7LN
G84 7LN
G84 9HH
G84 7DZ
G84 7JS
G84 7JG
G84 7AH
G84 7JN
G84 7AA
G84 7AD
G84 7AA
G84 9HJ
G84 7ND
G84 9EW
G84 7EQ
G84 9DY
G84 7DY
G84 7LY
G84 7JH
G84 7AY
G84 7EH
G84 9SE
G84 7UD
G84 7JH
G84 7TY
G84 7DX
G84 7JJ
G84 7AZ
G84 9HJ
G84 7JN
G84 7UA
G84 7EF
G84 7TJ
G84 7HR
G84 7NX
G84 7UA
G84 7JJ
G84 7NW
G84 7JD
G84 7AA
G84 7AE
G84 7QY
G84 7AP
G84 7AE
G84 7AA
G84 7EH
G84 7TX
G84 7BT
G84 7LJ
G84 9SE
G84 7AE
G84 7LN
G84 7LB
G84 7NN
G84 7AD
G84 9SE
G84 7TN
G84 7TJ
G84 7TZ
G84 7NB
G84 7JJ
G84 9HP
G84 7ED
G84 9EW
G84 7JU
G84 7JJ
G84 7RG
G84 7JS
G84 7LN