Democracy Spraffa

Item 9-Appendix 5

West Dunbartonshire Council · 5 March 2025
Back to West Dunbartonshire Council — 5 March 2025 and its agenda

Text extracted from the council's PDF. Layout and reading order may differ from the original.

Original council PDF · Download plain text

Page 1

Appendix 5
Housing Services Consultation Recording Sheet   
Housing Service …Housing Development & Homelessness team 
Person/s responsible:  Jim McCarron and Jane Mack 
Consultation Start date:  22/11/24    End Date 31/1/25 
Consultation criteria Steps taken
1. The name of consultation /
participation exercise
Rent setting consultation 2025-26 
2. Its aims and objectives To gather tenant views on 2 proposed rent options for 2025/26.
Option 1. 8.0% increase (average weekly increase of £7.60). 
· Maintaining all current services that tenants receive
· Delivering our Capital programme of housing
investment including the enhanced programme
developed with tenants which included the expansion of
our CCTV infrastructure
· Continuing our New Build housing programme
· A Tenant Priority Budget of £200k for tenant led
improvements.
Option 2. 9% increase (average weekly increase of £8.55).
This option is as Option 1, plus:
· A new Tenant Assistance Fund of £500k to support
tenants in most need to help with their housing costs,
provide direct assistance to avoid rent arrears and
sustain their tenancies.
3. Who did you invite/include?  The consultation was open to all tenants and those residing in
homeless temporary accommodation. 
The consultation was launched at a public meeting on 22/11/24
in Church Street which was open to all tenants and was widely
publicised. A copy of the presentation given and information on
the options being consulted on was also posted on the Council’s

Page 2

2 
Consultation criteria Steps taken
website so that it was freely available. An online evening
meeting was also provided on 09/1/25, 7pm via Zoom.
4. What methods did you use to
promote/invite stakeholders to
get involved? (e.g. letters,
posters, website)
The public meeting to launch the consultation was advertised on
the Council’s events webpage, intranet, Tenant Participation
Facebook account as well as a direct invite sent to all TRAs, the
WDTRO, Sheltered Housing Forum members and tenants on
the Interested Tenant Register.
Information on the rent options was sent out with the Winter
edition of the Housing News on 15/12/24 with information
detailing the rationale behind the options and detail of each
option. Also included was a free-post voting card that could be
used to vote as well as details of how to vote online, by phone,
by text or email.
The survey was also promoted regularly through the Council’s
webpages and social media as well as on our Tenant
Participation Facebook account. 
Email and text reminders were also sent via QL to tenants with
contact details.
Posters promoting the consultation with information on the ways
to vote were put up in Multi-storey flat noticeboards.
WDC intranet was also used to encourage WDC staff who are
also tenants, to vote.
Housing officers and Homeless support officers were also sent
a briefing note on the consultation details and asked to
encourage their tenants to vote. 
5. Who actually took part?
(Number of individuals and or
number of tenant organisations
represented) 
A total of 1669 tenants responded and voted for their preferred
option in the survey giving a response rate of 16.6%. 
This is less than the number of responses received last year
(1724 responses which equated to a 17.3% response rate). 
6. What method(s) did you use
to obtain their views? (e.g.
focus/working group, newsletter,
survey)
Why did you choose this
method(s)?
A quick and easy survey was used to gather tenant’s views. All
tenants were encouraged to vote for their preferred rent option
with a range of voting methods offered to make it as easy as
possible (free-post voting card, online survey, text and email
options).

Page 3

3 
Consultation criteria Steps taken
This method was chosen to gather the views of as many tenants
as possible in a clear and most accessible way possible. 
The information provided was presented in as clear and
understandable way as possible and made available online for
any tenant to refer to and paper copies made available on
request. 
We also used staff to promote the survey and to encourage
dialogue with tenants and to explain the options being
considered. The Tenant Participation Officer’s contact details
were also provided for tenants to ask any questions and a
number of tenants got in touch.
7. What good practice or
minimum standards can you
evidence as part of your
consultation? 
A 10 week consultation period was used to collect views which
is longer than the statutory 8 weeks but as we had to consult
over the Christmas period it was reasonable to provide more
time for tenants to participate.
Freepost voting cards, phoning, text and email options were
made available to all tenants as well as the online survey so that
tenants could use a method they were most comfortable with
and at no cost. 
All financial information was presented as clearly and
understandably as possible as well as being available on-line for
public scrutiny.
8. What was the outcome of the
consultation?
A total of 10,049 households were contacted and the 1669
responses received represents a response rate of 16.6%.
Of the responses received, 
Option 1 (8% increase) got 1342 votes = 80.4%
Option 2 (9% increase) got 327 votes = 19.6%
The clear preference of the tenants who participated was for
Option 1, the 8% increase and this will be recommended to the
Council for approval as the rent increase for 2025/26. 
9. How did you feedback to
participants the outcome?
Once the 5 March Council meeting has concluded, the survey
results and final rent setting decision will be reported in the
Spring Housing News, on the Council webpages and through
the TP Facebook account.
All rent increases must be notified to tenants in writing with 28
days’ notice so all tenants will be advised of the rent increase

Page 4

4 
Consultation criteria Steps taken
and how much the increase means for their own weekly and
annual rent charge. 
10. How did tenant involvement
influence your consultation?  Due to the financial pressures of increased costs on the
Housing Revenue Account, there was increased pressure for
the financial estimates that the rent consultation was based on
to be as accurate as possible. 
Unfortunately, this meant that this year there was not enough
time to develop possible rent options in conjunction with tenant
representatives. The focus was on keeping the rent increase
options as low as possible, with an option of a higher increase
designed to assist tenants most in need. 
Whilst this did mean less tenant involvement in developing the
actual options, the rent setting consultation practices that we
have developed over the last few years were still put into place
in terms of promoting and making the consultation as accessible
as possible. 
We have continued to increase tenant understanding and
provide the opportunity to scrutinise the HRA through our Joint
Rent Group which includes tenant volunteers, housing staff and
the Housing Convener. The Joint Rent Group has also helped
make the financial information being presented via rent setting
consultation as clear and understandable as possible so tenants
can make informed choices. 
Involvement was promoted by additional text and email
reminders that we can send from QL now that we hold more
contact details for tenants. This has helped increase response
rates over the last 2 years and means that more tenants are
having their say on this important issue. 
11. Are you able to demonstrate
this?  Yes - rent setting communications and information on
webpages.
12. How have you demonstrated
to tenants that involvement
made a difference?
The preferred option from the consultation exercise is for the 8%
rent increase and that is the recommendation being made to be
considered by Councilors.

Page 5

5 
Consultation criteria Steps taken
Tenant involvement in the rent setting process will be promoted
in the spring edition of the Housing News and used to help
encourage more tenant involvement and reiterate the influence
they can have on this important issue.
13. Did you check with
participants that they were
happy with the opportunities
given to make their views known
and that they felt that we listened
and acted upon them?
There was a small decrease in responses, 1669 compared to
1724 last year which was disappointing.
The TP officer’s contact details were given on promotion
material and a number of tenants contacted mainly concerned
that there wasn’t a ‘no increase’ option or about the level of the
proposed increases. Some also voiced concerns that voting
won’t change the outcome. In total 26 tenants actively refused
to vote for either option after opening the survey and many
added comments about concerns around affordability of any
increase. 
Additional information and reassurance regarding the process
was provided where possible.
14.  What worked well, what
didn’t work well – or any other
comments you have.
Our response rate was helped by the extended consultation
period and by additional text and email reminders that we can
send from QL where we now hold more contact details for
tenants. There was a spike in voting after the text and email
reminders were sent each time so was an effective way of
prompting tenants to vote. 
Facebook reminders about the survey were also used and got
good reaches. 
189 freepost voting cards were returned which is more than last
year (120) and means that this is still a preferred method of
voting for a reasonable amount of people. Access to the voting
cards also relied on people opening up the Housing News–
previously were sent out as a specific mailing but including with
the Housing News is more cost effective.   
All the negative comments received about the consultation were
in relation to the affordability of any rent increase. WDC has one
of the highest local authority rent charges in Scotland and
affordability is a concern for tenants but also for the Council as a
housing provider.