Democracy Spraffa

4 - Customer Services Performance Report 30.03

Renfrewshire Council · 30 March 2023
Back to Finance, Resources and Customer Services Policy Board — 30 March 2023 and its agenda

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___________________________________________________________________
To: Finance, Resources and Customer Services Policy Board
On: 30 March 2023
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Report by: Director of Finance and Resources
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Heading: Customer Services Performance Report
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1. Summary
1.1 This report details performance across key Customer Service functions
including Call Centre, Face to Face and Digital Support for customers for
February 2023 
___________________________________________________________________
2. Recommendations
2.1 It is recommended that the Board:
 Note the contents of the report. 
_________________________________________________________
3. Customer Service Provision
3.1 This section details the performance of the customer service for February
2023, and the current year to date position. The report provides an update on
the overall contact centre call handling volumes and service level.  
Face to Face services continue in Renfrewshire House, with these being
managed on an appointment basis. Details of customer volumes are provided
in this report.
Demand for Digital Services remains high, and this report will update members
on the level of online transactions being completed.

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3.2 Telephone Call Handling
3.2.1 High level monthly summary – for the month of February, the contact centre
received 29,340 calls and answered 95% against a primary target of 90% for
the period.   
Table 1 – Customer Service Unit – Primary Target (call handling) 
Primary target  Year  Calls Received  February
Performance 
Year to Date 
90% calls
answered 
2023  29,340  95%  97%
2022  25,597  97% 97% 
3.2.2  The contact centre achieved the primary target of answering 90% of all calls.  
3.2.3  The secondary target is to respond to 70% of all calls within 40 seconds 
Table 7 – Customer Service Unit – Secondary Target (call handling) 
Secondary target  Year  February
Performance 
Year to Date 
70% calls in 40
seconds 
2023  68% 63%
2022  56% 62% 
 
3.2.4  The contact centre performance was below the secondary target of answering
70% of calls within 40 seconds, Year to date however the performance
remains higher than the same period last year.  
Throughout the month, the performance within the call centre was in line with
target, with dips being experienced on each Monday, where call volume is
higher following weekend closure.  Resource levels were also impacted in the
middle of the month as annual leave levels increased due to school mid-term
holidays. 
In addition to the telephone demand outlined above, the team continue to
manage the Free School Meal and Clothing Grant processes.  Although
application volumes are now reducing the customer service team have now
processed a total of 5,166 applications for Free School Meals and Clothing
Grants and successfully paid £803,460 in clothing grants for 6,465 children.

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3.3  Face to face provision 
3.3.1  The Customer Service Centre in Paisley offers face to face support to
customers by appointment where this is required.   
3.3.2  Table 3 below shows the volume of customers who received face to face
service during the month of February 2023. 
Table 3 – Face to Face Customer Volumes 
Service  Total Customers 
Birth Registration  125
Marriage Registration  43
Licensing 35
TOTAL  203    
3.4      Digital Services 
3.4.1  The Council continues to see a high level of requests processed through the
online platform, with a further 8,091 new users registered since the start of the
financial year. This continues the trend seen since the pandemic, with a total
of 34,646 new users since March 2020. The number of users on the Council’s
MyAccount service now equates to over 99% of all households in
Renfrewshire, compared to 69% of households in March 2020. 
3.4.2  The level of online transactions for the month is slightly lower than the same
period last year but the platform still supported 9,994 requests in February.  
3.4.3  Since the start of the financial year a total of 142,768 transactions have been
completed online. 
 
 
 
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0
2000
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12000
14000
16000
18000
20000
Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar
Online Transactions
2019/20 2020/21 2021/22 2022/23

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Implications of the Report
1. Financial – None 
2. HR & Organisational Development – None 
 
3. Community/Council Planning –  
 Working together to improve outcomes – An efficient and effective
Customer Services Unit is vital to ensuring citizens have equality of
access to Council services whether this is digitally, by telephone or
face to face 
4. Legal - None 
5. Property/Assets - None 
6. Information Technology - None -   
7. Equality & Human Rights - The Recommendations contained within this
report have been assessed in relation to their impact on equalities and human
rights. No negative impacts on equality groups or potential for infringement of
individuals’ human rights have been identified arising from the
recommendations contained in the report because it is for consideration of
performance only.   If required following implementation, the actual impact of
the recommendations and the mitigating actions will be reviewed and
monitored, and the results of the assessment will be published on the
Council’s website.   
8. Health & Safety – None 
9. Procurement - None. 
10. Risk - None 
11. Privacy Impact - None 
12. Cosla Policy Position – Non applicable. 
13. Climate Risk – none.
_________________________________________________________
List of Background Papers 
(a)  None
___________________________________________________________________ 
Author:           Gary Innes, Senior Service Delivery Manager (Customer and Digital
Operations)