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Customer Services Performance Report

Renfrewshire Council · 10 September 2026
Back to Finance, Resources and Customer Services Policy Board — 10 September 2026 and its agenda

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PUBLIC 
___________________________________________________________________
To: Finance, Resources and Customer Services Policy Board
On: 10 September 2026
___________________________________________________________________
Report by: Director of Finance and Resources
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Heading: Customer Services Performance Report
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1. Summary
1.1 This report details performance across key Customer Service functions
including Call Centre, E-mail, Face to Face and Digital Support for customers
during July 2026.
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2. Recommendations
2.1 It is recommended that the Board:
• Note the contents of the report. 
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3. Customer Service Provision
3.1 This section details the performance of the customer service centre for July
2026. The report provides an update on the overall contact centre call and e-
mail volumes.  
Face to Face services continue in Renfrewshire House, and details of
customer volumes are provided in this report.
Demand for Digital Services remains high, and this report will update members
on the level of online transactions being completed and the performance of
the Digital Advisor.

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PUBLIC
3.2 Contact Centre Performance
3.2.1 High level monthly summary – for the month of July, the contact centre
received 21,368 calls and answered 99% against a primary target of 90% for
the period.   
Table 1 – Customer Service Unit – Primary Target (call handling)
Primary target Year Calls Received July Performance Year to Date
90% calls
answered
2026 21,368 99% 98%
2025 21,034 98% 98% 
3.2.2 The call centre achieved the primary target of answering over 90% of calls
received.  
3.2.3 The secondary target is to respond to 70% of all calls within 40 seconds.
Table 2 – Customer Service Unit – Secondary Target (call handling)
Secondary target Year July Performance Year to Date
70% calls in 40
seconds
2026 74% 70%
2025 70% 71%  
3.2.4 The contact centre achieved the secondary target of 70% of calls answered
within 40 seconds. 
The process for Free School Meals and Clothing grant applications for the new
school session re-opened in June, and to date the team have processed 3,644
applications for Free School Meals and Clothing Grants and paid £623,580 in
clothing grants to 4,665 children. 
For the same period last year, 3,522 applications for Free School Meals and
Clothing Grants and paid £596,430 in clothing grants to 4,486 children
3.2.5 In addition to the calls outlined above, customers also contact the Council
using e-mail as their preferred channel.   
The e-mails received in the last three months for each service are outlined in
table 3 below.

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PUBLIC 
Table 3 – E-mail contact volumes 
Service May 2026 June 2026 July 2026
Blue Badge 341 404 433
General Enquiry 943 1243 1061
Environmental 58 106 72
Free School Meals / Clothing
Grants
27 311 540
Housing Repairs 954 987 1197
Licensing 329 313 436
Mybins 370 601 465
Roads and Lighting Faults 109 104 99
Garden Waste 406 280 217
Total e-mails handled 3,537 4,349 4,531 
The volume of e-mails have increased slightly in the last 3 months, mainly due
to the peak Free School Meals and Clothing Grant application period over the
summer.
3.3 Face to face service provision
3.3.1 The Customer Service Centre continues to offer face to face support to
customers where this is required.  
3.3.2 Table 4 below shows the volume of customers who received face to face
support during the month of July 2025. 
Table 4 – Face to Face Customer Volumes
Service Total Customers
Birth Registration 91
Marriage Registration 79
Licensing 29
TOTAL 199 
4      Digital Service Provision
4.1 Digital Advisor (Millie)
For the month of July, the Digital Advisor received 22,044 calls.  Depending
on the nature of the customers query, Millie will either provide an appropriate
response to the customer or will transfer the customer to the correct advisor
in the call centre.  Table 5 below shows the performance levels for the month
and a total volume since the start of the financial year.

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PUBLIC 
Table 5 – Digital Advisor Performance 
Calls Received Transferred to
Advisor
Response
Provided
July 2026 22,044 64% 36%
Year to Date 96,198 63% 37% 
The top 5 reasons for transfers, which account for 78% of all transferred calls
are.
• Council Switchboard  22%
• Housing Repairs   18%
• Automated Payments  15%
• Council Tax   12%
• Recycling    11% 
The percentage of calls deflected and transferred to Advisors has returned to
previous levels due to a more general mix of calls during the month. 
4.2 Online Digital Services
The Council continues to see a high level of requests processed through the
online platform, with an additional 11,276 customers registered in the last
year. The total number of registered users on the MyAccount platform is now
130,214. 
Since the start of the financial year, 139,111 online transactions have been
completed, which is in line with the volume during the same period last year. 
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0
5000
10000
15000
20000
25000
30000
35000
40000
45000
Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar
Online Transactions
2022/23 2023/24 2024/25 2025/26 2026/27

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Implications of the Report
1. Financial – None 
2. HR & Organisational Development – None 
3. Community/Council Planning –  
• Working together to improve outcomes – An efficient and effective
Customer Services Unit is vital to ensuring citizens have equality of
access to Council services whether this is digitally, by telephone or
face to face. 
4. Legal - None 
5. Property/Assets - None 
6. Information Technology - None -   
7. Equality & Human Rights - The Recommendations contained within this
report have been assessed in relation to their impact on equalities and human
rights. No negative impacts on equality groups or potential for infringement of
individuals’ human rights have been identified arising from the
recommendations contained in the report because it is for consideration of
performance only.   If required following implementation, the actual impact of
the recommendations and the mitigating actions will be reviewed and
monitored, and the results of the assessment will be published on the
Council’s website.   
8. Health & Safety – None 
9. Procurement - None. 
10. Risk - None 
11. Privacy Impact - None 
12. Cosla Policy Position – Non applicable. 
13. Climate Risk – none. 
14. Children’s Rights –The administration of Free School Meals and Clothing
Grants has a positive impact on article 24 (Health, Water, Food,
Environment) and article 27 (Food, Clothing, A Safe Home) of the United
Nations Convention on the Rights of the Child.
_________________________________________________________
List of Background Papers 
(a)  None

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PUBLIC 
___________________________________________________________________ 
Author:           Gary Innes, Senior Service Delivery Manager (Customer and Digital
Operations)