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Appendix E - Budget Consultation 23-24

Perth and Kinross Council · 28 February 2024
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Budget Consultation Briefing – February 2024
1. Introduction 
This briefing gives a full overview of the public budget consultation undertaken to
inform the budget process for 2024/25. Between 8 December 2023 and 7 January
2024, we carried out an online consultation exercise to gauge residents’ views on
budget issues and priorities.
The feedback builds on the extensive online and in person consultation undertaken
in late 2022/early 2023 which informed the development and refinement of the
Council’s seven key priorities as set out in our Corporate Plan and the provisional
2024/25 and 2025/26 budgets set in March 2023.
We will continue to engage with our communities and people on an ongoing basis,
ensuring that feedback from this exercise is used to inform improvement activity
beyond the budget decision process, including more detailed investigation of the
issues and priorities raised here. Contributing to our commitment to work in
partnership with communities on common priorities and issues that affect and matter
to them. 
2. Budget consultation responses
Like all local authorities, the Council is preparing for very significant financial
challenges ahead as well as some difficult budget decisions.  Between 8 December
2023 and 7 January 2024, the budget questions were available on the Perth and
Kinross Council Consultation Hub to allow to gauge residents’ views and gather
feedback on budget issues and priorities.
Questions in the survey remained broadly similar to the previous year to allow for
comparison with a few improvements made following last year’s feedback. As in
previous years, introductory information was presented to improve our residents’
understanding of the challenges we currently face, where the Council gets its money
from and restrictions on the areas where we can make savings.  
Respondents were asked for feedback around what issues concern them personally,
preference for Council Tax setting for 2024/25, opinions regarding possibilities on
how we deliver services, priorities for investment for our capital budget and feedback
on how we work with our communities.  
An online campaign was launched to engage and inform the public and promote the
consultation. This included paid promotion of posts to reach a wider audience who
may not engage with Council content regularly, and a newsletter to all registered
subscribers to encourage participation.
Overall, there were 761 responses submitted to the on-line survey as a whole (1,092
in 2023/24 which included Corporate Plan consultation responses, 739 in 2022/23,
642 in 2021/22, 484 in 2020/21).

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As with any opt-in exercise of this type, results cannot be considered fully
representative of all Perth and Kinross residents but are indicative and influenced by
the demographic of participants. 96.19% of respondents live in Perth and Kinross
(95%, in 2023-24, 99% in 2022-23; 95% in 2021-22), and 24% of respondents study
or work locally (31% in 2023/24, 19% in 2022-23; 36% in 2021-22).
18.79% of responses stated that they are current employees of Perth & Kinross
Council (25% in 2023/24, 17% in 2022-23), 3.55% said they had been employed by
the Council in the last 3 years (4% in 2023-24, 2% in 2022-23). As in 2024-25,
3.15% said they would rather not submit this information (3% in 2023-24, 2% in
2022-23), and 75% of respondents declared that they were employed by Perth &
Kinross Council. 
Encouragingly the age distribution of respondents is more balanced when compared
to all-inclusive consultations such as this (see Figure 1). The profile of respondents
is broadly similar to previous years, although a slight increase of 2% in responses
from those aged under 24 years and a 2% increase from those aged 50-59 years are
of note (see Figure 1).
Figure 1: Breakdown of respondents by age 
Respondents were asked to provide their Electoral Ward (common settlements
within these were listed to make it easier for respondents). As shown in Figure 2,
most responses were received from Perth City South (similar to 2023-24 data
figures) and Perth City Centre wards, but all areas of Perth and Kinross are
represented within the responses. 
0.00%
5.00%
10.00%
15.00%
20.00%
25.00%
30.00%
35.00%
16-24 25-34 35-49 50-59 60-74 75+ Prefer not to
say
2024-25 2023-24 2022-23

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Figure 2: Breakdown of respondents by Ward 
Results 
2.1 Setting the Council Budget – Issues of Most Importance for Individuals 
This question asked respondents to select the 5 most important issues facing
individual respondents personally. These issues did not need to be ranked in order
of importance. 
143
88
69 67 61 60
49 47 42 42 38
27 19 10
0
20
40
60
80
100
120
140
160

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Figure 3. Percentage of respondents indicating an issue as of most importance
personally (761 responses)
Cost of Living (most selected issue) and Educational Provision are the most
commonly selected issues this year by some considerable margin. This year Anti-
Social Behaviour ranked higher than Climate Change, but they remain popular for
2024-25. These 4 issues now surpass My Local Environment which has
maintained its position in the previous 2 years.
Leisure and Sport ranked 15 in 2023-24, is now the 6th most important priority,
followed by Public Transport which remains a top priority (ranked 7 in 2024-24,
ranked 6 in 2023-24).
My Child’s Future, Social Care, Housing Affordability, and Employment
Security, remain popular this year, reflecting the current economic climate and
overall social outlook.
While Culture maintains its ranking position when compared to 2023-24, a notable
increased proportion of respondents selected Physical Health and Future Job
Prospects compared to last year.
2.2 Change in Council Tax
Please note that this question had been set before the Council Tax freeze
announcement was made by the Scottish Government and it was not possible to
change the question without creating a difference between the experience of earlier
and later respondents.
0
0.2
0.4
0.6
0.8
1
1.2
1.4
1.6
1.8
2

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Respondents were asked what percentage change in Council Tax was preferable.
The options available were of 3.9% (as agreed in provisional budget for 2024/25 set
in March 2023) and 6% or 8%.
Figure 4:  Breakdown of preference on change in Council Tax (761
respondents) 
Overall, 75.3% of respondents opted for a 3.9% increase in Council Tax, 15.77%
opted for a 6% increase, and 6.44% opted for an 8% increase. 21 respondents
(2.76%) preferred not to answer this question. 
2.3 Changes in how services are delivered 
This year, respondents were asked for the given list of services/function which they
believe that the Council should consider:
• reducing standards of delivery, including frequency,
• maintaining current standards/investments,
• improving current standards/investments. 
As would be expected, those services for which most respondents specified for a
reduction in standard or frequency (Figure 5) broadly mirrored the results of our
2023-24 budget consultation. These were Council-run events, How you access
the Council, Adult learning, Repair and maintenance of Council-owned
buildings and Cultural activity. In turn, these were the least popular areas for
service maintenance (Figure 6) or improvement (Figure 7).
0%
10%
20%
30%
40%
50%
60%
70%
80%
3.9% Increase 6% Increase 8% Increase

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Figure 5. The Council reduces standard of service delivery, including
frequency or time taken to carry it out
Similar to the 2023-24 Budget consultation outcomes, Council-run events were by
far the most popular choice for service reduction and selected by 68 % of
respondents (67.4% in 2023-24). Additional comments from survey respondents also
highlighted events, with comments such as “should be charging for Council-run
events”.
How you access the Council, (e.g. availability of offices in your community,
customer contact centre by phone, email and webchat, etc.) (36% in 2024-25, 37 %
in 2023-24), Adult Learning (33% in 2024-25, 32% in 2023-24), Repair and
maintenance of Council-owned buildings (excluding Council housing) (28% in
2024-25, 30% in 2023-24) and Cultural activity (26%, in 2024-25, 28% in 2023-24),
remain the most popular choices for respondents indicating their preference for
reducing the standard of service delivery, including frequency or time taken to carry
it out.
0%
10%
20%
30%
40%
50%
60%
70%
80%

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Figure 6. The Council maintains current standards/ investment for this service.
Winter maintenance (55% in 2024-25, 56% in 2023-24), Household bin
collections (54% in 2024-25, 55% in 2023-24) and Road maintenance and Road
safety (53% in 2024-25, 57% in 2023-24) were the most frequently selected areas
for maintaining current levels of service (Figure 6).
Flooding (43% in 2024-25, 45% in 2023-24), Street Cleaning (42% in 2024-25),
Children’s and Families support services (42% in 2024-25), Social Care (39% in
2024-25, 41% in 2023-24), Parks and greenspace maintenance (38% in 2024-25,
36% in 2023-24) and Public transport (36% in 2024-25, 47% in 2023-24) were also
popular choices for maintaining .
Figure 7. The Council improves current standards/ investment for this service
0.00%
10.00%
20.00%
30.00%
40.00%
50.00%
60.00%

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The most favoured areas for improvement in service standards/investment in 2024-
25 is Road Maintenance and road safety selected by over 40% of respondents
(33% in 2023-24) (See Figure 7), Social Care (32% in 2024-25, 43% in 2023-24),
Flooding (31% in 2024-25, 21% in 2023-24), Children’s and families support
services (29% in 2024-25, 40% in 2023-24) and Public Transport (25% in 2024-25,
29% in 2023-24).
The least selected areas for improvement broadly mirror the services selected to
have reduced standards of service delivery (see Figure 5). These are Council-run
events, How you access the Council, Bereavement Services and Planning and
Building Standards.
2.4 How Our Capital Budget is Spent
We asked what kind of projects we should invest our capital budget in. Respondents
were asked to select their three priorities for investment. These priorities did not
need to be ranked in order of importance.
Similar to results from 2023-24 Budget Consultation, Growth the local economy,
followed by the Learning estate and Opportunities for young people were given
the highest priority overall in 2024-25.
0.00%
5.00%
10.00%
15.00%
20.00%
25.00%
30.00%
35.00%
40.00%
45.00%

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Figure 8. When considering the kinds of projects to invest in, please choose
three of the following as your priorities for investment1  
2.5 How We Work With Communities
We asked about to what extent our respondents agree/disagree that individuals and
communities can develop and delivery local solutions to local needs without relying
on the Council to provide services as may have been the case in the past. There
was good agreement (>70%) that the Council should encourage/support
communities to deliver certain services and also help people to help themselves to
reduce reliance on public services.
Figure 9. Perth & Kinross Council should encourage and support local people
and communities to deliver certain services (761 responses). 
1 Scoring generated by survey system based on all responses received
0
0.2
0.4
0.6
0.8
1
1.2
1.4
To support
growth of the
local economy
To improve or
grow our
school learning
estate
To create
opportunities
for young
people
To provide
access to
services in
rural areas
To improve
active travel
networks and
safety for non-
drivers
To support
climate change
targets
To create
opportunities
for business

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Figure 10. Perth & Kinross Council should help people to help themselves
more so they have less reliance on publicly funded services (761 responses) 
3. Additional Comments 
When asked to share ideas that could help the Council save money or generate
additional revenue 571 (52%) people chose to leave a comment (compared with
44% in 2022/23 Budget Consultation and 41% in previous year).  Many respondents
offered multiple suggestions and comments cover a wide variety of themes. 
0
50
100
150
200
250
300
350
Strongly agree Agree Neither agree nor
disagree
Disagree Strongly disagree
0
50
100
150
200
250
300
350
Strongly agree Agree Neither agree nor
disagree
Disagree Strongly disagree

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3.1 Workforce
When respondents commented on council’s workforce this was either as stand-alone
comments or in relation to other areas of concerns to them such as the standards of
various service delivery and the council’s budget. In general respondents were
concerned with staff and management productivity/efficiency, work duplication,
middle management, pay/expenses benefits, cohesion between services and
access to Council staff are areas that the respondents suggest as in need of
review.
3.2 Service delivery
When suggesting services as a budget saving potential, the comments were
categorised under the following themes: Service standards (maintain, reduce,
stop), new alternative approach to how some services are delivered,
outsourcing/privatising, community/3rd sector delivery, focus on
priorities/outcomes, invest, partnership working (other local authorities),
consolidate/efficiency. 
In general, when discussing different services respondent indicate that the Council
should move away from organising events and entertainment (such as the Christmas
Lights Party), and instead focus on the priorities laid out In the Corporate Plan
(examples mention investing in youth, supporting families with additional needs and
education, and invest in better social care provisions).
3.3 Local economy
In this category, comments largely focused on parking, local businesses,
organised events/attractions (e.g., Christmas Lights Party, Perth Museum),
partnership working, ambition (focus on the ambitions set in the Corporate Plan),
public transport/active travel, flagship (referred to by some respondents as
‘vanity’ projects). 
Respondents take pride in being Perth and Kinross residents and they believe it is
important that the Council and residents set out a “vision of what Perth wants to be”
for the local economy to improve. This places the focus of most of the comments,
and suggestions residents offer to improve local economy and suggestion towards
making Perth an attractive city for both tourists and residents.
Respondents also asked for an increased focus on (all natural) attractions in
Perthshire, which in their opinion would bring visitor and economics benefits in Perth
throughout the year.

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3.4 Assets
In this category additional comments referred to leasing/renting assets; looking
after/using what we have/avoid new (assets); sell/get rid
of/downsize/consolidate; energy efficiency.
A great number of answers suggested that the Council should focus on increasing
the energy efficiency of their building stock, either by adopting green energy
measures (for new and old buildings) or by better managing energy spend.
3.5 Charges and income generation
In relation to the Council Tax charge the opinions of respondents are split between
reducing and increasing Council Tax. Those suggesting an increase suggest this
should be applied to “second homes”, “larger properties”, and “holiday lets”.
Respondents who referred to fee increases, particularly mentioned increased
parking charges and fines, as long as the number of parking spaces particularly
within the city centre are also increased.
A large number of respondents suggest that “the Council need to focus the
generation of income not the removal of services. Offer premium services at an
additional cost. For example, want a private grit bin on your street, then pay for it.”
3.6 Business processes
Respondents asked for increased focus on technology and digitalisation as a way
to increase efficiency and better manage all council operation whilst also reducing
waste. Respondents would also like to see what the council is doing to reduce
bureaucracy and increase efficiency through the council.
4. Social Media 
This year’s budget consultation generated more engagement on social media when
compared to the Budget Consultation which took place in 2022/23, but fewer clicks
through to the survey page. We are reviewing the content approach taken this year
to consider the impact this may have had on the reduced call to action. Although it is
worth noting that the much higher click through rate last year was not representative
of participation in the survey, with more than half of the clicks from social media to
the consultation hub not resulting in participation in the survey.
We trialled paid boosting of posts on Facebook for the first time (for budget
consultations, we have used this previously for other campaigns) to increase the
reach to people who may not otherwise engage with the Council’s content, which
appears to have been successful, albeit that it did not carry through to participation.
This promotion cost £70.

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In response to Facebook promotion there were 141 comments, 209 reactions, 70
shares, and 601 clicks of the link to the budget consultation survey web page for
more information. (The Budget Consultation in 2022/23 generated 48 comments,
284 reactions, 45 shares, and 2,444 clicks to the web page.)   
Promotion on X (formerly Twitter) generated 2 comments, 4 reactions, 7 retweets
and 129 clicks to the survey webpage (the Budget Consultation 2022/23 generated 5
comments, 23 reactions, 11 retweets and 0 clicks to the survey). 
5. Lessons learned for future consultation
This year respondents were also asked to evaluate the consultation and indicate if
the consultation allowed them to have their say. As shown in Figure 11, almost 40%
of respondents indicated that they have found the consultation clear/easy to
understand, and 40% of respondents found the consultation to be interesting, 46% of
respondents indicated that the consultation allowed them to have their say and 33%
were overall satisfied with the consultation. 
Figure 11 To what extent do you agree/disagree with the following statements
about this consultation: 
Q1 Evaluation - It was clear/easy to understand. 
Q2 Evaluation - It was interesting. 
0 100 200 300 400
Strongly disagree
Disagree
Neither agree nor disagree
Agree
Strongly agree
Not Answered
0 50 100 150 200 250 300 350
Strongly disagree
Disagree
Neither agree nor disagree
Agree
Strongly agree
Not Answered

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Q3 Evaluation - It allowed me to have my say 
Overall, how satisfied/dissatisfied were you with this consultation 
197 respondents added additional comments to help with the evaluation and
improvement of future Budget Consultations. The most common themes from the
detailed evaluative feedback about this consultation are as follows:
• Greater accessibility: clearer presentation and wording of questions (e.g., less
formal language), balanced options for answers, along with examples or
details related to budgeting questions, visual aids or graphs to aid “for those
less familiar with the public sector space and for those who aren't familiar with
the consultation process”, and suggestions to include a “budget model” for
citizens who are not familiar to 
• Improved structure and layout of the consultation 
• Engage with wider demographic. 
• More extensive promotion of the consultation 
• Explanation definitions and terms where necessary 
• Clarity on how and if the feedback will be used along with a request for
feedback on results – you said, we did type of exercise (include/consider past
suggestions)
• Feedback on how, if and where the results of the consultation will be made
available. 
0 100 200 300 400
Strongly disagree
Disagree
Neither agree nor disagree
Agree
Strongly agree
Not Answered
0 50 100 150 200 250 300
Strongly disagree
Disagree
Neither agree nor disagree
Agree
Strongly agree
Not Answered

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6. Conclusion 
Our budget consultation has provided us with feedback on priorities and themes that
are important to people in Perth and Kinross. It has also provided further suggestions
which can be used to inform our budget process as well as in wider engagement
exercises. Continuous engagement and discussion are key to its success, and we
are looking forward to continuing building trust and productive relationships. We will
continue to build on our methods to involve communities who are seldom heard,
benchmarking with our Community Planning Partners and local community groups to
ensure that we understand the issues important to them.