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Appendix 2 - Children's Scorecard 2024

Perth and Kinross Council · 30 October 2024
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Appendix 2
Children’s
Scorecard
2024
3rd Edition

Page 2

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Children’s Scorecard 2024  |  3rd Edition  
Contents
Introduction ....................................................................................................................... 2
Background ........................................................................ Error! Bookmark not defined.
Section 1 - Indicators ...................................................................................................... 6
General Indicators ..................................................................................................... 6
Indicators based on income ....................................................................................... 9
Indicators based on essential cost of living .............................................................. 15
Income from Social Security and benefits in-kind .................................................... 16
Indicators – survive and thrive ................................................................................. 19
Priority families ........................................................................................................ 22
Section 2 – Feedback from parents.............................................................................. 24
Social needs screening results -  Early Years parents’ survey ................................. 24
Family Experience of Poverty .................................................................................. 26
Parental Experience of PKC Services...................................................................... 27
Section 3 – How our services responded .................................................................... 29
Wellbeing ................................................................................................................ 29
Stigma and Dignity .................................................................................................. 30
Crisis support .......................................................................................................... 31
Housing ................................................................................................................... 32
Education ................................................................................................................ 33
Childcare ................................................................................................................. 34
Transport ................................................................................................................. 35

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Children’s Scorecard 2024  |  3rd Edition  
Introduction
The Scottish Government set 4 ambitious
interim and long-term targets to address
the challenge of reducing child poverty.
The Scottish Government asked local
authorities to consider how they can help
achieve the child poverty targets by acting
to: 
• Increase income from employment
by supporting parents to enter,
sustain and progress in work
• Promote dignified living by
maximising the support available
to families to lead dignified lives
• ensure the next generation
survives and thrives – and finds a
way out of poverty. 
In response to this request, Perth and
Kinross Council decided to go directly to
parents and families affected by poverty
to ask what help and support they needed
to increase family income and reduce
essential costs.
PKC commissioned research on the lived
experience of families affected by poverty
in Perth and Kinross. The research was
conducted by the Poverty Alliance and the
Scottish Poverty and Inequality Research
Unit at Glasgow Caledonian University.
The research was conducted between
May and June 2021 and the report
published in November 2021. 
Parents identified areas where Perth and
Kinross Council was doing well to meet
their needs - and areas where they would
like to see us doing something better or
differently. We used this information to
develop the first iteration of the Perth and
Kinross Offer for children and families
affected by poverty. 
The Children's Scorecard identifies areas
of accomplishment and areas of challenge.
It will help us to evaluate our approaches
to child poverty – and our delivery of the
Perth and Kinross Offer for children and
families affected by poverty. 
This third year of the Children's Scorecard
reports against the baseline established in
2020/2021. It sets out clearly those areas
where progress has been achieved - and
those areas where challenges remain.
The research with parents continued in
2024 when we inserted questions into the
Early Learning and Childcare Bi-annual
Consultation which provides a clearer
picture of the extent of unmet social need
in our communities.

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Children’s Scorecard 2024  |  3rd Edition 
In 2019/2020 Perth and Kinross Council
agreed 26 indicators to measure the extent
and impact of child poverty across Perth
and Kinross.  These indicators were
• general context data
• income from employment
• the essential cost of living
• social security and benefits in kind
• breaking the cycle of poverty
Post-covid several of the statistics
previously used to measure progress in
these areas have been discontinued and
the Scottish Government have developed
their own dashboard of stats to measure
progress towards attainment of the child
poverty targets. Perth and Kinross Council
have also revamped their own
performance indicators. 
The Children’s Scorecard and Measuring
Child Poverty project have been updated
accordingly to align with the Scottish
Government dashboard, the available data
around income from employment and
benefits and cost of living and PKCs
performance.

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0      A Perth and Kinross where everyone can live life well, free from poverty and inequality
Insights
From the Statistics
Relative Child poverty rates have
remained stable since 2017 – this mirrors
the situation for Scotland as a whole. The
differential child poverty rates between
Scotland and England/Wales (Child Poverty
is 31% and 30% respectively)  suggest that
measures taken by the Scottish
Government, Local Government and other
influencers have had a protective effect for
children in Scotland.
The number of children living in absolute
poverty has increased during the last 3
years since 2020. This is in line with the
findings of the Joseph Rowntree
Foundation that levels of deep and very
deep poverty are increasing. 
Whilst many people in Perth and Kinross
manage well, over a third of households
are financially stretched and face
considerable economic challenges. 
There is income inequality both between
and within settlement areas across Perth
and Kinross.
Median income by settlement shows that
the richest settlement (Murthly) has a
median income of more than twice that of
the poorest settlement (Bridgend). 
The lower quartile income by settlement for
Murthly is £35,000 – and the median is
£58,200. For Bridgend it is £15,700 and
£27,000 respectively. 
Where we are doing well 
Increasing income from employment - The
number and percentage of employees
earning below the Real Living Wage has
reduced significantly – from 13,000 (16.5%)
in 2020/21 to 7,000 (10.4%) in 2023.
Getting people into work - The
employment rate is at or slightly above
pre-pandemic levels (81.7% to 80%) 
Increasing income from benefits - £3.2M has
been achieved as a result of 6565
applications for Best Start grants since
2019/2020.  Scottish Welfare Fund
payments have provided emergency cash
to 4135 households who gained a total of
£566,001.
Providing affordable housing - Local
authority average rentals for a 2-bedroom
house at £67.91 are more than 50%
cheaper than the broad rental market area
figure of £148 per week. 
Closing the attainment gap – the gap for
proportion of school leavers attaining 1 or
more passes at SCQF level 6 (higher) has
reduced from 44% to 29%;  at Level 5
(National 5s) has reduced from 27% to 17%
and for 5age of pupils age 16-19 in
education training and employment has
reduced from 13% to 9.5%. 
Where we could do better
The Gender Pay Gap rose to 15.6% (from
13% in 2019/20).

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From Feedback from Parents
Parents were not comfortable about
identifying their income bracket in an
anonymous survey – but were comfortable
responding to the Social Needs Screening
questions for the tool which is currently
being developed to identify unmet need. 
44% of parents with children in early years
education belong to a Priority Family
Group. 
43% if parents with children in early years
education sometimes or always have
difficulty making ends meet in the
days/week before payday. 
Someone went hungry in 9% of households
with children in early years education in the
last year because there was not enough
money for food 
12% of households with children in early
years education lack access to the
internet/devices to support learning from
home for all of their children 
25% of parents with children in early years
education struggle to heat their homes
5% of parents with children in early years
education consider themselves at some risk
of becoming homeless 
11% of parents with children in early years
education have missed a medical or other
appointment, work or getting things for
daily living because they lack access to
transport. 
From our services response
There has been a significant increase in
activities to support improved mental
health for children and young people – and
the publication of the Whole Family
Support - Directory of Services 
was a key milestone in delivering what
parents had asked for from PKC. 
Actions taken to support reducing stigma
associated with poverty and respecting
human dignity have been more evident.  A
Child Learning Hub has been provided by
PKC learning in conjunction with Public
Health Scotland and to date 70 employees
have completed child poverty learning
modules.  Cash First approaches have been
ramped up and over £1.3M secured for a
Supporting People -Addressing Need
programme which is being delivered by
multiple partners across Perth and Kinross. 
Streamlining of benefits has resulted in
one application being needed only for free
school meals and school clothing grants. 
What we are doing  well
There is a significant range of provision for
families experiencing financial crisis and
food insecurity, a range of access points to
secure emergency cash, help and
assistance. 
What we could do better
There is work to be done to shift resources
and actions upstream to provide earlier
interventions which prevent families from
experiencing financial crisis and enabling
them to achieve sustainable livelihoods.

Page 8

Children’s Scorecard 2024  |  3rd Edition  
Section 1 - Indicators
General Indicators
Number of children living in relative poverty - 
before housing costs 
Number of children living in relative poverty - 
after housing costs

Page 9

Children’s Scorecard 2024  |  3rd Edition 
Number of children living in relative poverty - 
before housing costs by Ward 2023 
132
217
292
239
264
267
250
286
392
363
497
664
168
256
354
278
316
334
348
379
479
522
797
851
191
234
281
289
300
356
362
389
515
516
788
840
0 100 200 300 400 500 600 700 800 900
Carse of Gowrie
Strathallan
Kinross-shire
Highland
Almond and Earn
Strathearn
Strathtay
Blairgowrie and Glens
Perth City South
Strathmore
Perth City North
Perth City Centre
2022/23 2021/22 2020/21

Page 10

Children’s Scorecard 2024  |  3rd Edition  
ACORN DATA -
household types
ACORN data is used to understand life and
living conditions, lifestyles, behaviours and
attitudes and can therefore help inform
the public service needs of
neighbourhoods and households. The
table below shows the distribution of
households in Perth and Kinross across
ACORN categories in 2021 and 2023. This
information shows that whilst many
people in Perth and Kinross manage well,
over a third of households (36%) are
financially stretched or facing considerable
economic challenges. There has been little
change in the distribution since 2021.
The chart below shows the distribution of
households in Perth and Kinross across the
ACORN categories when compared to
Scotland. In general, Perth and Kinross has
a considerably higher proportion of
households who would generally be
considered to live comfortably and a lower
proportion of households facing more
concerning financial challenges (35% in
Perth and Kinross, 51% in Scotland).

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Children’s Scorecard 2024  |  3rd Edition  
Indicators based on income
Median income by settlement -
Perth and Kinross 
Source: CACI Paycheck Data 2023:  Median income is the level at which half the population
is above, and half is below.  
£27,000
£29,800
£31,200
£34,900
£35,000
£35,200
£35,900
£36,400
£37,000
£38,200
£38,800
£39,000
£39,800
£39,900
£40,100
£40,800
£41,000
£41,300
£41,500
£41,700
£41,700
£43,100
£44,200
£44,700
£45,100
£45,300
£45,500
£48,300
£48,600
£48,700
£49,900
£51,300
£51,800
£58,200
£0 £10,000 £20,000 £30,000 £40,000 £50,000 £60,000 £70,000
Bridgend
Coupar Angus
Alyth
Perth
Methven
Aberfeldy
Stanley
Crieff
Blairgowrie
Dunkeld and Birnam
Pitlochry
Comrie (Perth and Kinross)
Bridge of Earn
Dunning
Muthill
Almondbank
Letham
Bankfoot
Errol
Burrelton
Scone
Milnathort
Kinross
Luncarty
Blackford
Auchterarder
Aberuthven
Forgandenny
Glenfarg
Abernethy
St Madoes and Glencarse
Crook of Devon
Inchture
Murthly

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Children’s Scorecard 2024  |  3rd Edition 
Mode income by settlement -
Perth and Kinross 
Source CACI Paycheck Data 2023: The mode income is the most likely income to be found
within a population.  E.g. Bridgend has a median income of £15,700 – but within that
community the most commonly found income level would be £12,500.  
£12,500
£17,500
£17,500
£17,500
£17,500
£17,500
£17,500
£17,500
£22,500
£22,500
£22,500
£22,500
£22,500
£22,500
£22,500
£22,500
£22,500
£22,500
£22,500
£22,500
£22,500
£22,500
£22,500
£22,500
£22,500
£22,500
£22,500
£22,500
£22,500
£22,500
£22,500
£22,500
£27,500
£42,500
£0 £5,000 £10,000 £15,000 £20,000 £25,000 £30,000 £35,000 £40,000 £45,000
Bridgend
Aberfeldy
Alyth
Blairgowrie
Coupar Angus
Crieff
Perth
Stanley
Abernethy
Aberuthven
Almondbank
Auchterarder
Bankfoot
Blackford
Bridge of Earn
Burrelton
Comrie (Perth and Kinross)
Dunkeld and Birnam
Dunning
Errol
Forgandenny
Glenfarg
Inchture
Kinross
Letham
Luncarty
Methven
Milnathort
Muthill
Pitlochry
Scone
St Madoes and Glencarse
Crook of Devon
Murthly

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Children’s Scorecard 2024  |  3rd Edition 
Lower quartile income by settlement -
Perth and Kinross 
Source: CACI Paycheck Data 2023: The lower quartile income reports on what people who
are the bottom 25% are receiving in income and can expose income inequalities within areas
often demonstrating that poverty is co-existing with affluence.  
£0 £5,000 £10,000 £15,000 £20,000 £25,000 £30,000 £35,000 £40,000
Bridgend
Coupar Angus
Alyth
Perth
Aberfeldy
Stanley
Crieff
Methven
Blairgowrie
Dunkeld and Birnam
Pitlochry
Comrie (Perth and Kinross)
Bridge of Earn
Dunning
Muthill
Almondbank
Letham
Errol
Bankfoot
Scone
Burrelton
Milnathort
Kinross
Luncarty
Auchterarder
Blackford
Aberuthven
Abernethy
Forgandenny
Glenfarg
St Madoes and Glencarse
Crook of Devon
Inchture
Murthly

Page 14

Children’s Scorecard 2024  |  3rd Edition 
Number and percentage of employees earning below the
Real Living wage 
Perth and Kinross median weekly earning by place of
residence 2008-2003 (£) 
Source: ONS Local statistics for Perth and Kinross 2023- Table 7 Gross median 
weekly pay by place of residence.  
£353 £376 £365 £376 £386 £372 £398 £421 £420 £425 £434 £467 £478 £492
£531
£605
£0
£100
£200
£300
£400
£500
£600
£700
2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023

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Children’s Scorecard 2024  |  3rd Edition 
Number and percentage of people in employment 
aged 16-64 
Source: ONS L101: Local labour market indicators by unitary and 
local authorities Great Britain. 
Employment rate –
Perth and Kinross % 
Source: ONS Local statistics Table 3: Employment rate.  
80.1
80.9
86.3
79.2
81.8
80.1
81.7
2017 2018 2019 2020 2021 2022 2023
74.0
76.0
78.0
80.0
82.0
84.0
86.0
88.0

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Children’s Scorecard 2024  |  3rd Edition 
Job density 
Source: ONS L101: Local labour market indicators by unitary and local authorities. 
Gender pay gap 
Source: ONS Annual Survey of Hours and Earnings 2023 – Gender Pay Table 7.12.viiviii

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Children’s Scorecard 2024  |  3rd Edition 
Indicators based on essential cost of living
Median monthly rents – 
private sector and Local Authority based on 2 bed houses 
Broad
Rental
Market
Area
2010 2022 2023
2010 to
2023
change
2022 to
2023
change
Cumulativ
e CPI -
2010 to
2023
(45.7%)
CPI -
2022 to
2023
(9.0%)
Perth and
Kinross £506 £626 £644 27.1% 2.8% 45.7% 9.0% 
Perth and Kinross - 
average Local Authority rent (per week) 
Source: Housing Revenue Account (HRA) Statistics, Scottish Local Authority Housing Income
and Expenditure 1997-98 to 2023 (near actuals) 2023/24 (estimates), October 2021. Table 8. 
Fuel poverty stats -
no update since 2019 – awaiting 2023 results
The 2022 Scottish House Condition Survey key findings were reported in February 2024 –
but did not include local authority level figures for fuel poverty or energy efficiency. The
most recent figures available date from the Scottish House Condition Survey of 2019 which
indicate that 25% of households (17,000 hhs) in Perth and Kinross were in fuel poverty and
3000 (4%) hhs had an energy efficiency rating of F or G.

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Children’s Scorecard 2024  |  3rd Edition 
Income from Social Security and 
benefits in-kind
Workless households -
Perth and Kinross 2019-2023 
Claimant count -
Perth and Kinross 2019-2023 
4000
6000
4400
7000
0
1000
2000
3000
4000
5000
6000
7000
8000
2019/20 2020/21 2021/22 2022/23
1850
2815
2470
2159
2019/20
202/21
2021/22
2022/23

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Children’s Scorecard 2024  |  3rd Edition 
Number and % of pupils taking free school meals 
in Perth and Kinross Primary Schools - 2020-2023 
Primary School annual total
free school meals and % of
entitlement
Secondary School annual
total free school meals and
% of entitlement 
5007
4796
4485
48%
68%
64%
0%
10%
20%
30%
40%
50%
60%
70%
80%
4200
4300
4400
4500
4600
4700
4800
4900
5000
5100
2020/2021 2021/2022 2022/2023

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Children’s Scorecard 2024  |  3rd Edition 
Best Start Grants 
Source: Social Security Scotland, Best Start Grant and Best Start 
Foods High Level Statistics tables 5 and 11. 
Scottish Welfare Fund Crisis Grant applications approved
Source: Scottish Welfare Fund statistics: Annual Update 2022 – 2023 Table 24.

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Children’s Scorecard 2024  |  3rd Edition  
Indicators – survive and thrive
% of children with a development concern
by stage of review
2020/21 2021/22 2022/23
13 – 15 months – 12.9% of
children reviewed had at
least one developmental
concern recorded
27 – 30 months –13.5% of
children had at least one
developmental concern
recorded
4–5-year review – 14.7% of
children had at least one
developmental concern
recorded
13 – 15 months – 15.2% of
children reviewed had at
least one developmental
concern recorded
27 – 30 months –17.3% of
children had at least one
developmental concern
recorded
4–5-year review – 17.2% of
children had at least one
developmental concern
recorded 
13 – 15 months - 14.6% of
children reviewed had at
least one developmental
concern recorded
27 – 30 months – 17.4% of
children had at least one
developmental concern
recorded
4–5-year review – 14.2% of
children had at least one
developmental concern
recorded 
Number and % in workforce with no qualifications 
Source: Nomis web: Local Authority Profile: Perth and Kinross.

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Children’s Scorecard 2024  |  3rd Edition 
2023 school leavers 
SIMD Quintile 1 2 3 4 5
Total Average Tariff
Points 633 715 857 997 1112
Source: Total tariff scores for school leavers by SIMD.
The gap between SIMD Q1 and SIMD Q5 for the proportion of school leavers attaining 1 or
more passes at SCQF Level 6 (Higher) has reduced from 44% in 2016/17 to 29% in the most
recent stats (2023 leavers).
The gap between SIMD Q1 and SIMD Q5 for the proportion of school leavers attaining 1 or
more passes at SCQF Level 5 (National 5) has reduced from 27% in 2016/17 to 17% in the
most recent stats (2023 leavers).
The SIMD Q1 – Q5 gap for the % of 16-19 year-olds participating in education, employment
or training has also reduced from 13% in 2016/17 to 9.5% in 2022/23. 
Proportion of S4 pupils staying on by SIMD

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Children’s Scorecard 2024  |  3rd Edition  
Looked after school leavers with SCQF at Level 4 
Young people (16-19) in education, training or employment

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Children’s Scorecard 2024  |  3rd Edition  
Priority families
% single parent households 
% first-time mothers under 25 
0%
5%
10%
15%
20%
2012 2013 2014 2015 2016 2017 2018 2019
Perth and Kinross
21%
0%
10%
20%
30%
40%
50%
Perth and Kinross

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Children’s Scorecard 2024  |  3rd Edition 
% adults reporting a limiting long-term physical or mental
health problem – households with children 
Minority ethnic HHs
There were no local statistics for minority ethnic households as a %age of the population for
Perth and Kinross. 
% large family households
Households where there is a child under the age of 1. There was no local data available on
households with a child under 1 year of age. 
0%
5%
10%
15%
20%
25%
30%
2012 2013 2014 2015 2016 2017 2018 2019
Perth and Kinross East Ayrshire Scotland
0%
5%
10%
15%
20%
2012 2013 2014 2015 2016 2017 2018 2019
Perth and Kinross East Ayrshire Scotland

Page 26

Children’s Scorecard 2024  |  3rd Edition  
Social needs
screening results - 
Early Years parents’
survey
Perth and Kinross Council sought the
views of parents and carers with babies,
under-fives and school-age children
regarding care and early education
provision in the local area. 
The Early Learning and Childcare Bi-annual
Survey Included for the first time a section
on Priority Parents and Social Needs
Screening which gained 460 responses. 
• 44% of parents belonged to a
Priority Family group
• 10% were lone parents
• 2% were from a minority ethnic
group
• 1% were mothers under 25
• 3% had a disabled family member
• 20% had more than 2 children
• 6% had a child under 1
57% of parents with children in early years
education did not belong to a priority
family group.
The question on threshold income (to
identify how many were living below the
poverty line) was not answered by 91% of
respondents and therefore the results are
not being reported. 
The Social Needs Screening questions
attracted a higher level of respondents
than the Priority Parents question (n =
484). 
Do you have difficulty
making ends meet in
the week/days before
payday? 
Yes – 21%
Sometimes – 22%
No – 54%
Not answered 3%
In the past year was
there any day when
you or someone in
your house went
hungry because you
did not have enough
food?
Yes – 6%
Sometimes – 3%
No – 88%
Not answered – 3%
Does your home have
enough internet
access/devices to
enable all your school
age children to learn
from home?
Yes – 84%
No – 7%
Sometimes – 5%
Do you struggle to pay
energy bills
(gas/electricity or fuel
to heat your home)?
Yes – 11%
Sometimes – 14%
No- 71%
Not answered – 3%
Do you think you are
at risk of becoming
homeless?
Yes – 1%
No 92%
Sometimes – 4%
Not answered – 4%
In the last 12 months
has lack of
transportation kept
you from medical or
other appointments,
work or getting things
for daily living?
Yes – 7%
Sometimes – 4%
No - 85%
Not answered 3% 
Section 2 – Feedback from parents

Page 27

Children’s Scorecard 2024  |  3rd Edition 
Learning
Social Needs Screening questions are
more likely to be answered than questions
on family income. 
• 44% of parents with children in
early years education belong to a
Priority Family Group. 
• 43% if parents with children in
early years education sometimes
or always have difficulty making
ends meet in the days/week
before payday. 
• Someone went hungry in 9% of
households with children in early
years education in the last year
because there was not enough
money for food 
• 12% of households with children in
early years education lack access
to the internet/devices to support
learning from home for all their
children
• 25% of parents with children in
early years education struggle to
heat their homes
• 5% of parents with children in
early years education consider
themselves at some risk of
becoming homeless
• 11% of parents with children in
early years education have missed
a medical or other appointment,
work or getting things for daily
living because they lack access to
transport.

Page 28

Children’s Scorecard 2024  |  3rd Edition  
Family Experience of
Poverty
Intense poverty exists. There is evidence
of abject poverty in Perth and Kinross.
Sometimes, such poverty has is a passing
intensity, which may be triggered by
unforeseen circumstance (e.g., breakdown
of a household appliance; loss of
employment; change in family
arrangements). Intense poverty may
subside, rather than disappear, becoming
an enduring challenge of seasonal pinch
points, e.g., increased living costs during
summer when children are not in school
for part of the week, or in winter when
energy bills are higher, and Christmas
brings additional expense. 
Family support. For those with access to it
(which does not apply to all families
experiencing poverty), the support
provided by families – at critical stress
points and in everyday life – is
acknowledged and highly valued. Families
are a key source of childcare support, and
a resource that is drawn on in times of
crisis. 
Time pressure. Time pressures are
reported by many families experiencing
poverty. The challenges of managing
children’s lives and the challenges of
combining work and family life are the
primary sources of this stress. Cost of
living. Housing, transport, and food
expenditure is reported to place strain on
family budgets, particularly in rural areas. 
Cumulative impacts. Many of the
challenges faced by families experiencing
poverty are encountered by other
families. However, the difficulties in facing
these challenges on a low income –
without the ability to drawn on a safety
net of financial resource – exacerbate
these problems. Similarly, the cumulative
impact and interaction of these problems
impacts on family life. 
Stigma. Many of the families described
issues related to stigma, with narratives
indicating stigmatisation was even
experienced when accessing support.
Living in Perth and Kinross
Good place to live. On the whole, Perth
and Kinross as a region, and the localities
within, are viewed positively by families
experiencing poverty. Opportunity for
ready access to leisure, formal and
informal, is widely appreciated. 
Luck. Families experiencing poverty in
Perth and Kinross often used the
descriptor ‘luck’ to rationalise positive
experiences. This conveys a sense of
gratitude for what they have, and an
acknowledgement that others may not be
as fortunate as themselves. It also
suggests that a sense of rights and
entitlement does not prevail. 
A Perthshire trade-off. Many families
experiencing poverty accept or
understand poor provision – for example
in housing, or rural transport – as part of
the price to be paid for where they live.

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Children’s Scorecard 2024  |  3rd Edition  
Parental Experience
of PKC Services
Referrals work. There is much evidence of
effective cross referral and integration of
support pathways. Where this works, it is
not received as being ‘passed on,’ but
rather as being directed to the right
source. Successful referrals were reported
within services, and across services.
Positive impacts of this included being
connected to support in a timely manner
which was critical for prevention of
intensification of problems. 
Key individuals. Many parents
experiencing poverty made reference to a
key individual who provided them with
critical support and/or who ‘made things
happen’. These interventions were often
understood as someone going ‘above and
beyond’ duty, rather than delivering
routine service. These sources of key
support were found across a range of
service areas. 
Individuals, Departments, and the
Council. Although people experiencing
poverty did not always praise individuals
or specific departments/services, overall,
there was much more evidence of positive
than negative appraisal of service
rendered. In contrast, “the Council”
tended to be viewed more negatively. 
How services are delivered. The way in
which services are delivered is important.
There were several examples of people
experiencing poverty reporting that staff
had shown a lack of empathy toward them
or had failed to appreciate the situation in
which they found themselves. Poor
communication was noted for some, and
public information was found to be
lacking. 
Utilising local sources of information. It
was striking how many parents, turned to
local sources for information about what
was available to them. These local sources
were not Council-led but were often
informal groups that had emerged utilising
platforms, such as Facebook or WhatsApp.
Housing. It was acknowledged that there
was a housing shortage and that there
was a long waiting list for Council housing.
The lack of availability was leading people
to accept whatever was offered, which
was not always ideally suited to their
needs, for example, some were living
further away from family support, or living
in accommodation without sufficient
bedrooms. 
Childcare. Childcare was a particular
challenge for those in-work. Although all
were aware of entitlement, availability did
not always dovetail with need, and
available provision often required
additional cost to either access the
provision, or to pay for additional hours
beyond universal entitlement. Childcare
was constraining opportunities to access
paid employment. 
Education. Schools were viewed positively
and were often acknowledged as a source
of wider information beyond education.
School meals were not viewed to be
meeting all children’s needs. 
Leisure. Children were widely reported to
be actively engaged in leisure and sporting
activities outside of school. Families also
reported utilising the local environment
for seasonal ‘incidental’ leisure.

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Children’s Scorecard 2024  |  3rd Edition 
Transport. Transport services were viewed
positively in the city of Perth. In contrast,
the availability and cost of transport in
rural areas was often criticised. There was
understanding of the difficulty in
delivering rural transport. Many families in
rural areas reported the necessity of
having access to a car.
Poor provision generates costs. Providing
a service does not always lead to needs
being met. Notably, with regards to
housing, childcare and school meals,
perceived inadequacies in provision led to
family spend, e.g., paying extra for
heating, paying for packed lunches where
school meals do not meet children’s
needs. 
Poor provision generates work. Service
inadequacies create work for others.
There is a need for systems thinking to
reduce the overall workload, which would
also be less time-consuming and stressful
for services users. This does not only imply
a shift of workload between organisations,
but also leads to a shift of workload within
organisations (for example, Welfare
Support offering routine advice on
availability/entitlement, as this
information cannot be accessed
independently with ease).

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Children’s Scorecard 2024  |  3rd Edition  
Wellbeing 
Parents asked for
• Help for families with
issues around mental
health or wellbeing 
• Timely support for mental
health for children and
young people
experiencing
stress/distress. 
• Whole Family Support - Directory of Services was
published in 2023 in response to parents’ requests for
information.  
• By the end of March 2023, the waiting time for people
accessing statutory Mental Health Services had
increased by 10% compared to the same period last
year. However, at the same time there has been a 27%
reduction on waiting lists, suggesting non-statutory
community-based services, such as the third sector
and peer support networks, are intervening earlier
and limiting the need for intervention via statutory
services.
• 89% of people felt their health and social care support
was easily accessible and well communicated. 
• 2808 pupils took part in active schools and sports to
improve mental health and wellbeing (22/23 – latest
data available). 
• There were 223,276, 000 attendances at indoor and
outdoor sports and leisure facilities and programmes
during the reporting period (Oct – Dec 2023). 
• 91% of adults felt satisfied with parks and open
spaces
• 58% of residents were satisfied with local leisure
facilities. 
• PKC’s Welfare Rights team received 177 referrals from
Health Visitors and the Family Nurse Partnership
which resulted in benefit gains averaging £1638 per
family. 
Section 3 – how our services responded

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Children’s Scorecard 2024  |  3rd Edition   
Stigma and
Dignity 
Parents asked
• To be treated with empathy
and understanding 
• That service providers
understand it can be difficult
for parents to admit they are
struggling to make ends meet
and ask for help. 
A Child Poverty Learning Hub has been set up on Perth
and Kinross Council’s learning platform – Protecting
People. 70 employees have completed the course on
Poverty and Stigma. 
Cash First approaches have been adopted by Perth
and Kinross Council, Perth CAB is leading a Cash-First
Partnership involving Perth and Kinross Council and
key third sector and community partners. 
Over £1 million in funding has been secured to deliver
the Supporting People -Addressing Need programme
which is geared at delivering a one-door, cash first
approach to ensuring people experiencing poverty
access all the services and support they need.  Within
this the Support and Connect project will provide all
locality-based frontline workers with access to
poverty-related training. 
Streamlining of benefits has resulted in one
application being needed only for free school meals
and school clothing grants.

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Children’s Scorecard 2024  |  3rd Edition   
Crisis support 
Parents asked for
• Accessible information on
sources of help and support
for parents in crisis - money,
welfare benefits, in-kind
support 
• Help accessing support in
times of crisis when they are
experiencing stress
• Key worker approaches -
where one person helps
source support across a
range of organisations 
• Help with form filling and
navigating the welfare
benefits system 
• Cash First Approaches
Welfare Benefits
Checks/Money Advice
offered to Council
employees 
• Support for Foodbanks and
Community Groups offering
in-kind or crisis support. 
Our Welfare Rights Team 
• Responded to 8022 referrals for advice on welfare
rights, advice and assistance was provided to 1734
families with dependent children with an average
household gain of £1440
• secured £8.5Million in benefit income gains of
which £681,000 was secured following
representation at 80 benefit appeals with a success
rate of 89%. 
• 1056 households benefitted from an average client
financial gain of £1060 – a further 2762 households
are either awaiting decisions on their benefit claim
or are out of contact with the service. 
• submitted 4135 successful applications for Scottish
Welfare Fund Crisis Grants which resulted in
payments totalling £566,001.i
• 686 households receiving a Scottish Welfare Fund
Crisis Grant went onto receive a comprehensive
benefits entitlement check, additional benefit
entitlements were secured for 99 households
resulting in a client financial gain of £651,136. 
• Maintained and updated 80 web pages providing
access to information about welfare benefits
• There was a 29% reduction in referrals from the
Welfare Rights Team to the main foodbanks in the
area suggesting that Cash First approaches are
being successful in reducing demand for food
parcels. At the same time there was an overall 4%
reduction in demand for food parcels to the main
foodbanks in Perth and Kinross. 
• Advice provision has been made available to the
Gypsy Traveller community via outreach sessions at
the Double Dykes facility, and to employees of the
2 Sisters Chicken Factory in Coupar Angus.
• 104 community groups received community
investment funding to support community led
projects and initiatives to help improve equalities
across Perth and Kinross. 
• Food insecurity during the holiday period was
addressed by provision of£171,376 for the Fuelled
for Fun programme which reached 479 children.

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Children’s Scorecard 2024  |  3rd Edition 
Housing 
Parents asked for
• Increased supply of
affordable housing 
• Ensure houses are let in a
good state of repair
• Improved Communications. 
• 173 new homes were completed in rural
Perthshire following a £4.4M investment by Perth
and Kinross Council and the Scottish Government.
(Jan – March 2024 – no data for 2022/23).
• PKC is supporting 5 Community Development
Trusts to explore community-led affordable
housing initiatives
• 737 households presented as homeless to March
2023; this was an increase of 21% on the previous
year but was due to demand associated with
post-pandemic conditions, cost of living pressures
and a reduction in the housing supply with less
new-build completions and a significantly reduced
turnover of existing stock.
• 2,205 households were provided with energy
efficiency and/or low carbon heating advice – an
increase of 149% compared to the previous year.
Funding for the HEAT project was increased as
part of our Cost-of-Living Crisis response.

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Children’s Scorecard 2024  |  3rd Edition  
Education 
Parents asked for
• Information about help
available to struggling families
• Information on how to access
help around school costs with
assurance that these will be
handled discretely and
sensitively Improvements in the
quality of school meals 
• Affordable after-school
provision to support parental
employment. 
• A Child Tax Credit take up campaign resulted in
an additional 210 families and 265 children
receiving Tx Credits – an estimated client
financial gain of £970,000.
• 60 additional registered childcare places before
school and 16 additional childcare places during
school holiday periods were provided at Letham
Early Learning and Childcare and Inch View Early
Learning Centre and Wraparound Care Centres.
• An additional 137 registered childcare places
were provided, and families can now use tax-free
childcare, universal credit or childcare vouchers
to help with costs.
• There are 1615 children registered to use Kids
Clubs and Wraparound Care which enables
parents and carers to work or take-up training
opportunities. 
• All schools have been provided with Cost of the
School Day resources and training materials
provided by the Child Poverty Action Group.

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Children’s Scorecard 2024  |  3rd Edition  
Childcare 
Parents asked for
• Increased access to
accessible and affordable
childcare 
• Flexible childcare options
to support parental
employment 
• Accessible information on
available childcare options,
places, and costs. 
• 269 2-year-olds benefitted from Strong Start
placements in early years education. 2020 3 – 5 year
lds accessed funded hours of early learning in local
authority settings;
• 300 2-yearolds benefited from Strong Start
placements. This enables children who are most at
risk experience high quality learning experiences and
nurturing care and support from a younger age.
Parents reported that Strong Start 2 placements
enable them to return to previous employment,
reduce childcare costs and have more time to focus
on their own wellbeing. 
• 1106 3-5 year-olds benefitted from in funded
provider Nurseries and Playgroups.
• Child minders provided funded places for 1 2-year-
old and 17 3–5 year-olds.
• XX% of parents were satisfied that ELC funded
childcare provided affordability, flexibility,
accessibility and quality childcare. 
• Parents can access information PKC website and use
of Find My Nearest 
• Early learning and childcare - Perth and Kinross
Council (pkc.gov.uk) 
• https://www.pkc.gov.uk/article/21887/Find-my-
nearest-childcare-providers
• Community-led childcare provision has been
established in Craigie, Perth. They were provided
with management support and a start-up grant and
are now able to provide 20 before school places to
allow parents to get to work.  An additional 20
before school places have been provided to villages
in the Carse of Gowrie.

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Children’s Scorecard 2024  |  3rd Edition 
Transport 
Parents asked for
• Improved transport
links in rural areas to
support parental
employment patterns 
• Affordable local
transport options. 
• 72% of the Under 22s registered for a free bus pass
• Free bus travel is provided on every Saturday in
December across the whole of Perth and Kinross
Council Area
• Council committed to purchasing four x 8 seat
vehicles to provide to 3 rural community transport
groups and one rurally based commercial operator, to
deliver additional public transport trips at an
affordable cost to the passenger.  The groups are
based in Kirkmichael, Muthill and Aberfeldy.  The
commercial operator will cover the rural area
between Blairgowrie and Dunkeld.
• Council secured SCSP funding for a pilot to increase
the days of operation of Service 91 and also provided
a new route on Saturdays between Aberfeldy and
Kinloch Rannoch.
• Council entered a Public Social Partnership with
Glenfarg Community Transport Group and financially
contributed to supporting a six day a week regular,
affordable bus service for residents in the
Glenfarg/Milnathort and Kinross area.
• Council increased local bus budget for FY 24/25 to
take account of RPI and full year impact of new
contract costs, which ensured that no subsidised local
bus services in operation in 23/24 would be subject
to termination in 24/25

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Children’s Scorecard 2024  |  3rd Edition   
1 Confidence Intervals  - Confidence intervals for  child poverty (relative - after housing cost) figures were between 18% and
30% for 2020 – 2023 and 19% and 30% for relative poverty- before housing costs. The poverty estimates in the Poverty and
Income Inequality in Scotland report are based on the Family Resources Survey (FRS). This is a sample survey, and therefore
there is some degree of uncertainty around the estimates produced. For example, when it is reported that 21% of individuals
are living in relative poverty after housing costs, then this should be understood not as an exact figure but as a best estimate
within a range.
1 End Child Poverty (cpag.org.uk)
1 The statistics on local child poverty rates after housing costs presented in this report are calibrated to regional two-year
average rates from Households Below Average Income (HBAI). Due to sampling issues during 2021/22 related to the Covid-19
pandemic, additional caution may be required in interpreting these statistics. More information on the technical issues with
HBAI is available here. DWP advise that while the data for FYE 2021 and FYE 2022 has undergone extensive quality assurance
prior to publication, users exercise additional caution when using the data for FYE 2021 and FYE 2022, particularly when
making comparisons with previous years and for local areas across countries. We further recommend particular caution in
interpreting year-on-year changes in local areas, and advise focussing on longer-term trends when looking at change over time.
1 Children in Low Income Families in Relative Poverty Before Housing Costs – StsXplore/DWP
1 General Indicators used in previous reports but not in this years report are %age of families not managing financially and %age
of families with no savings. These come from the Scottish Household Survey and the sample size for Perth and Kinross was
not significant. 
1 Jobs densities are calculated as the number of jobs per resident aged 16 to 64 for 2022.
1 The gender pay gap is calculated as the difference between average hourly earnings (excluding overtime) of men and women
as a proportion of men’s average hourly earnings (excluding overtime). It is a measure across all jobs in the UK, not of the
difference in pay between men and women for doing the same job.
The Annual Survey for Hours and Earnings (ASHE) is based on employer responses for a 1% sample of employee jobs, using
HM Revenue and Customs Pay As You Earn (PAYE) records to identify individuals’ current employer.
1 Method of calculating gender pay gap in years 2019 – 2022 was gross weekly rate this changed and is now gross hourly rate
and this may account for the shift in outturn figures. 
1 %age children with no development concerns at 13 – 15 months, 27-30 months and 4 – 5years was previously measured,
this is the new measurement applied by Public Health Scotland. 
1 Data for Priority Families was sourced via the Scottish Government’s Child Poverty Dashboard and the comparator local
authority was East Ayrshire.  Local child poverty dashboard - gov.scot (www.gov.scot)
1 Source: Scottish Welfare Fund statistics: Annual Update 2022 – 2023 Table 24 
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